Omoda & Jaecoo International User Summit, Debut Of AiMOGA Robot To Present New Dealer Concept
Chery Automobile held the Omoda & Jaecool International User Summit 2025 event in Wuhu, China. This international event is an important momentum for both brands in introducing Brand Ecosystem 2.0, as well as marking a major step towards a smarter and more integrated mobility future.
The event became the global debut event for the humanoid robot AiMOGA which became a real symbol of the company's commitment to cross-industrial innovation. Its first model, Morine, which comes with a high-accuracy autonomous navigation system of up to 0.05 cm and speech recognition technology capable of understanding human orders naturally.
With its interactive capabilities, Mornine can welcome visitors, provide guidance in showrooms, explain vehicle features, and help open baggage or fold seats with just one voice command.
The presence of AiMOGA is not just a technological show, but a form of collaboration between cars and robots that changes the way consumers interact with vehicles. Through this innovation, OMODA & JAECOO presents a future showroom experience that is not only intelligent, but also warmer and personal," the company said in an official statement received, Friday, October 17.
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Since the beginning of the year, AiMOGA has been undergoing trials at OMODA dealers in Malaysia, becoming the world's first commercial showroom robot. Its success continues with the exhibition of multi-robot interactions at the Shanghai Auto Show 2025, as well as the delivery of more than 220 units of AiMOGA humanoids to various countries.
Not only that, to increase its position globally while providing a different experience for its consumers, this brand from China also introduced the concept of a new dealer that combines mobility and lifestyle.
With the theme One Store, Two Lifestyles + Brand Ecosystem Zone, this latest dealer concept presents the experience of buying a car that is more immersive and full of interaction by providing three different zones, namely the Omoda Tech Innovation Zone which features the latest automotive innovation in futuristic space design.
In addition, there is the Jaecool Elegant Offroad Zone which is designed for adventure lovers, equipped with outdoor nuances and equipment. Then there is the next cool brand ecosystem zone which presents an interactive and dynamic experience, where the atmosphere of the space can change over time.
This concept confirms that automotive dealers are no longer just places of transaction, but are centers of modern lifestyles where technology, entertainment, and social interactions combine in one experience.
Through futuristic showroom innovation and launch of AiMOGA robots at the International User Summit 2025, Omoda & Jaecoo shows its big vision: creating a smarter, more efficient, and humanist mobility future.