Celebrate Eid With Gold THR, Smart CHOICE For The Future

JAKARTA - The moment of Eid is a moment full of meaning for many families, especially for those who celebrate. Many people make this moment for new clothes shopping and various other needs to coincide with the decline in the holiday allowance (THR). However, this momentum can be used to start or strengthen long-term finances by saving gold which not only provides long-term financial resilience, but also in accordance with Islamic principles.

Gold is known as a relatively stable asset, even in an economic situation full of uncertainty. In addition, saving gold also provides an element of calmness, because gold is one of the safe haven instruments.

"Looking at the trend in the past few years, the moment before Eid is the right time to buy gold, because usually prices will increase after Eid," said President Director of PT Hartadinata Abadi, Tbk, Sandra Sunanto, in a statement. Sunday, March 23.

"We can see that the trend of gold prices continues to experience a stable increase. Starting from the habit of saving gold will provide opportunities for people to be more prepared to face financial challenges in the future. This habit can be built by buying gold according to their abilities, for example with small grammars first, little by little they can be collected," he added.

EMASKUmen, a gold bullion brand produced by PT Hartadinata Abadi, Tbk is currently the only gold that has received a Recommendation for Sharia Compensation from MUI. In its production standards, EMASKUmen has complied with Sharia principles, namely using appropriate raw material, proper gold grammar, having a purity level that is in accordance with the provisions, namely 99.99 percent, and free from impurity elements. This provides a sense of security and calm for buyers who want to invest and prioritize halal in the process.

Welcoming Eid al-Fitr, EMASKUpri comes with Ramadan Series, an enchanting edition of Eid al-Fitr and Happy Eid al-Fitr. Present in the choice of 0.1 - 1 gram grammar, Apart from being saved, this Ramadan Series is also suitable to be used as a Lebaran gift.

"Every design in this series describes the warmth of friendship and celebrations with those closest to you who are meaningful. Besides making EMASKUbra as a symbol of deeper emotional ties, sharing with gold can also encourage the habit of saving gold for future investment in the family," Sandra said.

EMASKUwas offers competitive gold purchase prices with lower spreads, with the aim that buyers will get maximum profits. In addition, in the context of the company's birthday moment which coincides with Ramadan, Hartadinata Abadi provides a discount price of Rp. 21,000 per gram with a grammar ranging from 0.5 grams to 100 grams for every purchase of EMASKUmas in all Hartadinata Abadi Store until April 6, 2025. This promo applies multiples to each next gram without any purchase restrictions.

What makes EMASKURMA unique as a pure gold product is the innovative technology of Bullion Protect Which complements it. This technology was developed by SICPA in collaboration with METALOR Technologies, a trusted global security solution provider. BullionProtect Totaling ensures the protection of gold bullion authenticity through safe identification, tracking, and authentication solutions.

EMASKUwas yang telah dibeli juga dapat dijual kembali (buyback) di lebih dari 80 toko Hartadinata Abadi yang tersebar di seluruh Indonesia, toko partner Hartadinata Abadi, atau secara online melalui situs resmi www.emasku.co.id. Layanan buyback ini memberikan kemudahan bagi pelanggan untuk menjual kembali EMASKUmen dengan proses yang aman dan berpercaya.