Empower Local MSMEs, Take A Peek At The Bazaar That Presents Modest Clothing Collections To Hari Raya

JAKARTA - In recent years, efforts to empower local MSMEs have continued to grow rapidly, especially in the fashion sector. More and more local brands are getting the stage to present their works, either through exhibitions, bazaars, or fashion performances.

One of the moments used by this business actor is ahead of the month of Ramadan and Hari Raya, where the demand for modest clothing collections has increased significantly.

One of the events that also support the development of modest fashion in Indonesia is the Glamlocal bazaar. This event took place from January 29 to February 2, 2025 at the Exhibition Hall, Summarecon Mall Bandung, presenting various collections from well-known local fashion brands.

Rizky Azhar, as the Coordinator of GlamLocal, revealed that 110 brands participated in this bazaar.

"This is the first time this bazaar has been present in Bandung, and we hope to provide a pleasant shopping experience for the community," said Rizky.

Some of the brands participating include Kalana, Fimelo, Abinaya, Haidee & Orlin, Hijabchic, Omyka, ATKEY, BWBYAZ, Deenay, Tuscanny, to CottonCut. Not only clothing, accessories and shoes brands such as Shop at Blow, Porto, and New Inspire also enlivened this event.

Each brand brings their flagship collections, ranging from hijabs, accessories, vests, blouses, to everyday clothes. However, what is special this time is the presence of special holiday collections, such as sarimbit clothing for families," added Rizky.

In addition to presenting exclusive collections, many brands offer special prices and special discounts for bazaar visitors.

"The prices offered are quite affordable, ranging from Rp. 150,000 to Rp. 500 thousand. Some brands also provide exclusive collections that can only be obtained at this event," he explained.

Not only being a shopping event, this one bazaar also offers various interesting activities for visitors. Among them are Kids Glam Runway, fashion show competitions for children, as well as Islamic studies with Ustadz Andi Abdulrahman, M.Pd., which took place on January 31, 2025. In addition, there was also a special appearance from Aldi Taher on February 1, 2025.

As the highlight of the event, on February 2, 2025, a fashion show will be held from 16 fashion brands featuring their special Hari Raya collection. To add to their vibrantness, GlamLocal also held a special lottery program for entrusted services (jastipers), with the main prize in the form of Umrah travel packages.

"With this program, we hope that not only outlets and visitors are happy, but also the Jastipers who help customers outside Bandung to get exclusive collections from this bazaar," concluded Rizky.