Daihatsu Contributes 19.2 Percent Of The National Automotive Market For Eleven Months 2024

Towards the end of 2024, PT Astra Daihatsu Motor (ADM) reported positive sales achievements by contributing 19.2 percent of the total national automotive market which reached around 806,000 units for eleven months.

This means that the company pocketed sales from January to November 2024 of 155,062 units while continuing its positive streak in car sales in Indonesia.

Marketing & Customer Relations Division Head of PT Astra International Tbk. Daihatsu Sales Operation, Tri Mulyono said his party would continue to boost sales until December by presenting various promos.

"We are committed to providing the best sales and after-sales services, one of which is through the DAIFEST 2024 program with special offers to help customers realize car purchases at the end of this year," Tri said in a press release, Friday, December 13.

Over the course of eleven months this year, Sigra's cars continued to lead sales from this brand by contributing 33 percent or obtaining more than 50,000 units.

Furthermore, one of the LCGC lines from Daihatsu was followed by commercial vehicles such as Gran Max Pick Up with a contribution of 25 percent or a volume of 38,000 units and Terios up to 12 percent or more than 18,000 units.

Meanwhile, the MPV LCGC is still a favorite choice for the Indonesian people with Sigra contributing 59 percent in the segment, followed by Gran Max Pick Up which contributed 57 percent to the Pick Up Low segment, and Gran Max Mini Bus which contributed 90 percent to the market in the Semi Commercial segment.

To encourage automotive sales until the end of 2024, ADM held a DAIFEST 2024 which will last until December 31.

Customers who buy new cars, Daihatsu, also have the opportunity to win attractive prizes, ranging from vacation packages with domestic destinations to abroad, grand prizes in the form of 1 Daihatsu Rocky unit, and various other interesting prizes.