OpenAI Plans To Show Ads For Free ChatGPT Users

JAKARTA ChatGPT is a chatbot based on Artificial Intelligence (AI) that can be used for free. Although the features available in the free version are limited, ChatGPT may add ads.

This news emerged after OpenAI Finance Head Sarah Friar conducted an interview with the Financial Times. According to him, OpenAI may add advertisements for ChatGPT users who don't pay in the future.

Currently, the company is still worried about the plan. It's not explained what OpenAI is worried about, but Sarah considers advertising a profitable thing. Ads can increase profits to keep AI servers running.

This is a great step according to the company as they spend a lot of money just to train their AI model. OpenAI spent up to 5 billion US dollars (Rp79 trillion) this year.

It seems that the plan to install ads is not just an initial conversation because OpenAI has recruited a number of advertising talents from Meta and Google earlier this year. In fact, OpenAI CEO Sam Altman began to like the idea.

"(Sam Altman) has started to like the idea," said Friar. In fact, several years ago Altman had said that he did not like commercials in general, especially when it was installed on platforms like ChatGPT. Apparently, advertising became the 'last choice' for Altman.

However, Sarah insists that this plan needs to be considered very carefully, such as when this ad will start showing, where, and how users will respond. Sarah also said that this plan would not be carried out in the near future.