Bebelac And The Milk King Present The First And Largest Star FlagShip Store To Support The Health Of The Small One's Digestive

JAKARTA - In an effort to support nutritional fulfillment to support the digestive health and intelligence of the Little One, Danone Specialized Nutrition (SN) Indonesia through the Bebelac brand has established a strategic collaboration with Raja Susu in launching the first and largest Bebelac Star Flagship Store with the King Susu in Gading Serpong, Tangerang, Friday, November 22.

Bebelac Star Flagship Store at Raja Susu Gading Serpong is a pioneer in presenting a shopping concept that combines elements of education and entertainment, thus making shopping experience more enjoyable with your Little One.

Lee Meng Thoong, CEO of Danone SN Indonesia said, Danone Specialized Nutrition Indonesia through the Bebelac brand continues to be fully committed to supporting parents to provide the best for their little ones through the best nutritional products to improve digestive health and maximize child intelligence.

"We also present various initiatives, both in the best products to consumer services, which can help and make it easier for parents to maintain their little one's health, one of which is by presenting the Bebelac Star Flagship Store at the King Susu Gading Serpong," he said in a written statement.

Innovation with an interactive concept designed through this store not only creates a sense of comfort for mothers, but also aims to stimulate your Little One's cognitive abilities with educational games. In addition to the exclusive and attractive store atmosphere, it is also easier for mothers to shop with the right choice of product to meet the completeness of your Little One's nutrition according to their needs so that digestive health and intelligence are maintained, especially during their growth.

Beril Yagci, Category Director of Danone SN Indonesia said, as an Expert in Digesturing No.1, Bebelac remains committed to providing easy access for mothers to nutritious products that support the health of the Small and social ability.

"Therefore, the Bebelac Star Flagship Store in Raja Susu is not only equipped with educational games for Your Little One, but also has shopping navigation in clustering product categories specifically created to make it easier for mothers to shop for your Little One needs. Mothers can also get additional benefits on Bebeclub Corner which are specially presented for mothers every shop," he explained.

Bebelac Area designed at the Bebelac Star Flagship Store in Raja Susu consists of Play Corner and Bebeclub Corner. These two exclusive cornerers are designed to provide a unique shopping experience for the mother and the little one. Play Corner is targeted to facilitate your little one by playing as well as learning through educational videos and Catch the Nutrition games related to digestion and nutrition for your little one.

This game was created specifically to stimulate children's cognitive abilities, one of which is by providing an understanding of good food for their digestion. In addition to shopping for your little one's needs, Mother can also accompany your little one to play and capture shared moments through the photobooth that is already available. Meanwhile, mothers can access various exclusive benefits on Bebeclub Corner and claim prizes on available gimmick showscases.

As the Owner of the King of Milk, Yohanes David Setiawan appreciated the collaboration initiated by Danone SN Indonesia through the Bebelac brand in creating a revolution of a fun shopping experience for mothers and the Little One. He said that this collaboration was a big step for the King of Susu to continue to seek easy access for mothers in obtaining nutritional needs for the Little One.

"The King of Milk, which has now been present in more than 150 branches, is a fairly popular outlet network in Indonesia and is known as a milk center with competitive prices and informative services with various prize programs including Member Point. As our commitment to improve service and complete superior products, we are confident in collaborating with Bebelac through the Bebelac Star Flagship Store innovation at Raja Susu Gading Serpong," concluded David.

Citra Kirana, Actress and mothers of 1 child also revealed, ensuring that children get the best nutrition is a priority for themselves as parents, especially to ensure their digestive health as an indicator of their optimal growth and development.

"I am very happy that the presence of the Bebelac Star Flagship Store at the King of Gading Serpong Susu can make it easier for me to find nutritious products for children, especially here it is also equipped with a Play Corner and Bebeclub Corner. This facility provides a unique shopping experience and provides solutions for mothers to fulfill their Little ones' nutrition while stimulating their intelligence," said Citra.

Understanding the importance of digestive health for great children, Bebelac comes with the innovation FOS:GOS 1:9. The unique combination of fiber from FOS:GOS 1:9 has been studied specifically and is considered optimal to support the digestion of the Little One. This combination of fiber with a length chain ratio - short chain 1:9 is an optimal composition. This content is also a combination of fiber that is clinically proven to improve the balance of the gut microbiota and the health of the Small One's intestine.

In addition to supporting the digestive health of the Little One as the key to great child growth, Bebelac is also committed to continuing to support mothers through the Bebeclub platform. Bebeclub is a program specifically designed to provide various benefits and support for mothers and children in undergoing the growth period of the Little One.

Mothers can get additional education and access to health, nutrition, small growth and development as well as provide special services and other exclusive programs. To be part of Bebeclub, you can access the Bebeclub website.