Mazda's Most Interested Model And Color During GIIAS Bandung 2024
JAKARTA - PT Eurokars Motor Indonesia (EMI) has recorded positive results on ordering Mazda's car during the 2024 Gaikindo Indonesia International Auto Show (GIIAS) which took place last September 25-29 at Sudirman Grand Ballroom.
In one of the GIIAS The Series events this year, the agent holding the Mazda brand in the country recorded sales of up to 18 units or with total transactions of up to IDR 12.795 billion for five days.
Not only in terms of sales, but PT EMI also achieved by winning the Favorite Car Passenger Car SUV award through the CX-60 model given by Gaikindo.
PT EMI Chief Operating Officer Ricky Thio, said the achievement and awarding of CX-60 was proof that Mazda's vehicle was in demand by several cities in Indonesia, one of which was Bandung.
"This shows that our premium products are well received in Indonesia, not only in DKI Jakarta, but also in other cities, one of which is Bandung City," Ricky said in a statement received, Saturday, October 5.
During the event at the end of last month, the models with the highest number of Vehicle Ordering Letters (SPK) fell to CX-5 and CX-3 which were both ordered with 5 units or contributed 27.78 percent.
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This result was followed by another premium SUV, CX-60 with a total of 4 units or contributing up to 22.22 percent. Then, the third model is Mazda3 Hatchback with 2 units (11.11 percent) and CX-60 Pro and CX-30 with 1 unit each (5.56 percent).
Meanwhile, the colors most popular with Mazda subscribers during the GIIAS Bandung 2024 event were Rhodium White Premium and Soul Red Crystal Metallic with 4 units. This was followed by Platinum Quartz Metallic up to 3 units, and Jet Black Mica and Snowflake White Pearl Mica with 2 units.