Studying The Increase In Cigarette Retail Selling Prices, The Ministry Of Finance Calculates The Potential For Acceptance

SERANG - Directorate General of Customs and Excise (DJBC) of the Ministry of Finance (Kemenkeu) said that it is still calculating the potential for additional revenue from the discourse on increasing Retail Selling Price (HJE) on tobacco products in 2025.

Director of Acceptance and Strategic Planning DJBC M. Alfath Farobi explained that the discourse on increasing cigarette retail prices is being studied because there is a distance between retail prices pegged at the selling price offered to consumers.

We are also reviewing the HJE. The retail selling price should be close to the facts. How much is the fact. What we are studying is how much the gap is, if the gap is too far we have to close it to retail selling prices in the community," said Alfah.

Therefore, Alfath said that his party is currently still focused on reviewing the difference in distance that occurs so that it has not determined the potential for acceptance of the new policy later.

"If it is associated with acceptance, it has not been calculated, but we calculate whether it is still in accordance with the existing retail price and in accordance with the reality," he said.

In addition, Alfath said that his party is also reviewing whether the increase in retail prices can increase the effectiveness of controlling consumption of excise products.

According to Alfath, there are factors that are considered by the government in reviewing the increase in cigarette retail prices, namely, industrial and farmer resilience, health factors and consumption control, receipts to the circulation of illegal excisable goods.

"So for these four things, of course, we are looking for optimum points, including how to influence consumption acceptance and control, we are currently still reviewing it together," he said.