Conglomerate Anthony Salim's Indomie Wrap It's 50 Years Old, Many Netizens Just Know The Age Of Instant Noodles
JAKARTA - On Twitter social media, there was a stir about the Indomie packaging which reads 'Indomie 50 Tahun' in gold. The article was allegedly a newly packaged edition of the instant noodle product belonging to the conglomerate Anthony Salim.
The viral photo upload was first uploaded by the @jek___ account on Twitter. The owner of 1.3 million followers shared photos and captions aimed at asking the public about the new packaging of Indomie.
"Now is there a new Indomie package like this? In your place, doesn't the Indomie package have an Indomie 50 Tahun logo?", wrote the account @jek___ quoted by VOI, Monday 3 December.
Netizens' answers in the comments column also looked varied. However, most of them have only just realized that the most popular instant noodles in the country are about to turn 50 in 2022.
"Hey, there's something new from the Indomie package, it doesn't feel like it's been 50 years", – @azkara23
"I just found out that Indomie is 50 years old thanks to the packaging", – @AuuAurora
"Oh really, there's a new Indomie package because it's 50 years old. I'm curious how it looks like", -@feroz605_feroz.
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For information, Indomie was first introduced to the public in 1972 with a chicken broth flavor. Now, this product from PT Indofood CBP Sukses Makmur Tbk has become a national instant noodle icon and has even been known and appreciated abroad.
Recently, Indomie was named the most delicious instant food in the world according to the LA Times version. Minister of Tourism and Creative Economy (Menparekraf), Sandiaga Uno, also admitted that he was proud that local products were able to be appreciated abroad.
According to Sandi, now Indomie is not only synonymous with the "mandatory" needs of boarding children, but has now penetrated and appreciated abroad.
Quoted by VOI from the Instagram account @sandiuno which was uploaded on December 14, Sandiaga Uno uploaded a video clip about Indomie.
"The appreciation and attention for Indomie were not only obtained from the boarding children but also abroad", wrote Sandiaga Uno.
"Just now the LA Times named Indomie Goreng the best instant noodle in the world", continued Nur Asia's husband