Good News, BNI Launches Priority Credit Card For Luxury Car Lovers

JAKARTA - PT Bank Negara Indonesia (BNI) in collaboration with The Djakarta Auto Luxury Toys (TDA Luxury Toys) launched the Co-Brand BNI Debit Emerald Card-TDA Priority Card and BNI-TDA Credit Card for luxury car lovers.

TDA Luxury Toys is a luxury car automotive showroom and authorized dealer of three leading automotive brands in the world, namely Morgan Motor, BAC, and Jeep.

BNI Director of Consumer Business Corina Leyla Karnalies said that the luxury car market is a growing market in Indonesia, in line with the country's continued growth in the economy and the trend of people to collect luxury cars and rare cars.

"With this collaboration, BNI hopes to participate in developing the luxury car sales industry by providing extra convenience and convenience in transactions, so that later more customers and new members will join TDA," she said, quoted from Antara, Sunday 12 December.

She explained that the Co-Brand BNI Debit Card Emerald-TDA Priority Card and BNI-TDA Credit Card were intended for loyal customers and TDA members.

With this collaboration product, users can enjoy various benefits and convenience for cashless transactions with attractive benefits for purchasing TDA merchandise and transactions at the TDA Service Center.

"Users will also be spoiled with various attractive privileges from merchants who cooperate with TDA and BNI," she said.

The Co-Brand BNI Debit Emerald-TDA Priority Card comes in three variants, namely, Platinum Priority, Gold Priority, and Silver Priority. Customers can enjoy the convenience of transacting through mobile banking and shopping at various favorite merchants.

In addition, this cardholder gets benefits in the form of discounts of up to 15 percent for purchasing TDA merchandise and direct discounts of up to Rp1.5 million when transacting at TDA workshops, as well as various other privileges at various merchants.

The BNI-TDA Signature Credit Card is also available in three types of card variants, namely Platinum Member, Gold Member, and Silver Member. BNI-TDA Credit Cardholders will be able to enjoy many conveniences and benefits of transacting on various payment channels.

Features that can be obtained include discounts of up to 10 percent for purchases of TDA merchandise, Triple BNI Rewards Points, and 0 percent installments for up to 12 months for transactions at the TDA Service Center.

Not only that, users of the Co-Brand BNI Debit Emerald Card-TDA Priority Card and BNI-TDA Credit Card will also be pampered with various attractive privileges from merchants who cooperate with TDA.

These facilities include special rate rooms from Capella Ubud Resort & Hotel, discounts of up to 20 percent at V-Kool, as well as special gifts from Sofia The Gunawarman and The Dharmawangsa Hotel.

In the future, Corina said that there will be more promo programs offered to cardholders to increase satisfaction and provide more benefits and make transactions using the Co Brand BNI Debit Card Emerald-TDA Priority Card and BNI-TDA Credit Card.

On this occasion, President Director of TDA Luxury Toys William Tjandra said the premium car market continues to grow in Indonesia, which is followed by strong community relationships that make premium car enthusiasts more promising in the country.

He also said premium car dealers in Indonesia were also proactive in bringing the best specification cars to encourage high interest in buying the affluent segment during the pandemic and this collaboration could strengthen branding and the premium car lover community in Indonesia.

"We appreciate BNI being proactive in collaborating with TDA. We believe our consumers will get even greater added value with this collaboration to strengthen the premium car ecosystem," he added.

Meanwhile, the BNI TDA Credit Card is equipped with contactless technology from Visa, so it can be used for offline transactions using an EDC machine safely and comfortably.

President Director of PT Visa Worldwide Indonesia, Riko Abdurrahman, said that contactless technology has become commonplace in life, including enabling a fast, safe, and comfortable, touch-free way of paying.

"In many countries in Southeast Asia, including Indonesia, the adoption of contactless card payments is still relatively new but we see strong potential for growth. We are pleased to be working with BNI and TDA to encourage this growth, supporting the government's mission of cashless society," said Riko .