JAKARTA - PT Amartha Micro Fintek (Amartha), an inclusive financial access provider platform, collaborates with the Ministry of Communication and Information (Kominfo) in increasing the digitization of MSMEs in rural areas. Collaboration is carried out with the Digital Technology Adoption and Business Incubation program UMKM UMKM Level Up. We are excited to cooperate with the Ministry of Communication and Informatics in accelerating the adoption of digital technology 4.0 among Indonesian MSMEs," said Chief Operating Officer Amartha Budhi Siswoadji in an official statement received in Jakarta, Saturday, July 8. Amartha sees enormous potential for MSMEs to compete. However further intervention is needed, for example by providing financial and digital literacy. Therefore, by adopting digitalization, Budhi said that MSMEs have the potential to expand market reach and develop their business capabilities in order to be more prosperous. In this program, Amartha as one of the facilitators provides training, material preparation, to mentoring facilities, which aims to facilitate the adoption of digital technology 4.0 for MSME actors. This training and mentoring program is an initiative of the Ministry of Communication and Information Technology to develop the potential skills and independence of MSME business actors through the digital ecosystem. The hope is that MSME actors can improve marketing access, efficiency and effectiveness of operations, as well as have an impact on sales transactions as well as the competitiveness of MSMEs in Indonesia.
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