Bahana Sekuritas Targets 35 Percent Investor Growth In 2026

Photo: (Aris Nurjani/VOI)

JAKARTA PT Bahana Sekuritas targets a growth of 35 percent of the total retail investors by 2026.

In order to make this happen, Bahana DXtrade's latest technological innovation was launched.

President Director of Bahana Sekuritas Edward Lubis said that the latest technological innovation targets investor convenience in managing investment portfolios, especially by providing risk profile-based product information and education for each potential investor.

"The new face of Bahana DXtrade is a form of the company's commitment to sustainable innovation and increasing capital market literacy and inclusion, expanding access to capital market products and increasing transaction convenience for potential investors and investors," said Edward, Monday, November 13.

Director of Capital Market Bahana Sekuritas Yolanda V Sondak said that he continues to be committed to continuing to contribute to capital market growth in Indonesia and is expected to invite the public to be more active in investing and targeting the contribution of retail investors to revenue to increase from 20 percent in 2023 to 35 percent in the next three years.,

We are very optimistic about the development of the capital market industry and the public who are increasingly interested in investing, especially retail investors. With the presence of DXtrade, we hope to provide better services and help people achieve their investment goals," he said.

"Based on previous presentations and marketing strategies, we are targeting retail investors' contribution to the company's revenue to increase. From 20 percent in 2023 to 35 percent in the next three years," he added.

Based on KSEI data, the current number of capital market investors is around 11.42 million, with 11.38 million of them being retail investors.

The remaining 20,228 are corporate investors, 9,156 mutual fund investors, 1,685 pension fund investors, 1,513 financial institution investors, 992 foundation investors, 560 insurance investors, and 487 securities company investors.

On the same occasion, Head of Information, Communication & Technology Bahana Sekuritas Darwis Fadhli conveyed that one of the features that is a mainstay is to provide investors with access to the community and the Bahana Sekuritas investment specialist team.

Darwis added, Bahana DXtrade also provides automatic order features as well as simple orders. This feature will make it easier for investors to transact on the capital market. There is also a News Hub feature that provides direct access to investors in the latest market news.

This 'DXtrade' is the result of our innovation and development which is oriented towards the needs and convenience of investors. We hope that with this application, we can provide better services and better answer the needs of investors in this digital era," he said.