JAKARTA - The year 2022 is arguably the shining year of K-pop. The number of groups that debuted and the return of a number of musicians made this year's releases very varied. But among the many interesting releases, women dominate popular songs in 2022.
Just look at the current South Korean music charts. The top three rankings must be filled by a female singer or group. Likewise in terms of music videos which are dominated by women's K-pop groups.
Apart from that, music videos are complementary to the quality of a musician's music. The 10 K-pop music videos below not only win fans but also the public.
Here are the 10 most watched K-pop music videos on YouTube in 2022:
A catchy track with a neat rap makes ZOOM easily stick to memory. Jessi pours out the phenomenon of how someone wants to be photographed for the sake of attention. ZOOM's song also became Jessi's last release under the P-Nation agency before ending the contract. Until this writing was made, ZOOM's music video was watched by more than 148 million.
Released on March 18, the MANIAC music video has been watched by more than 149 million. With Middle Eastern nuances, this song shows Stray Kids' new side in music. However, it's no secret that Stray Kids is one of the K-pop artists with the most audiences.
Released last August, the After Like music video has been watched by more than 149 million. After Like's song is the single album third IVE after releasing LOVE DIVE. Uniquely, this song took an interpolation from Gloria Gaynor's I Will Survive.
7 years of career, Nayeon got the opportunity to show her vocals as a solo singer. The POP song, which was released on June 24, reminds us of the pop bubble genre that was popular in the early 2000s. The colorful music video with beautiful cinematography has been watched by 159 million in five months.
BTS and its new song did not escape this list. The Yet to Come music video features several scenes and flashbacks from their previous video. Beautiful and touching, the music video has been watched 170 million and is confirmed to continue to grow.
The release of the second IVE, LOVE DIVE, was a massive success worldwide. Thanks to this song, IVE got Daesang or the highest award for Song of the Year at MAMA, Melon, Asia Artist Award. A unique choreography helped this song become popular on social media. The music video for LOVE DIVE has been watched by more than 179 million.
Tomboy became the main single of the first album (G)I-DLE, I Never Die. Badass and frontal make this release sound standout. The song tells the story of women who erase the picture of a woman who cannot be defined by anything. The music video is watched by more than 193 million.
BLACKPINK was asked to account as the YouTube with the most customers of all time. As a result, Shut Down, the main song from the album BORN PINK, easily reached the internet. Within three months, the music video has reached 286 million and will continue to grow.
PSY has again kicked YouTube with his newest single, That That. He also collaborated with Suga from BTS who helped produce the song. This strongest combination made the cowboy-themed music video reach 382 million in seven months.
BLACKPINK's strength is unbeaten. With an interesting hook, BLACKPINK's Pink Venom managed to occupy the most watched K-pop music video. The fantastic music video has watched 482 million viewers. This figure confirms BLACKPINK as a YouTube superstar who doesn't seem to be stopping here.
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