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JAKARTA - The company behind the famous games PUBG and Callisto Protocol, Krafton Inc. showing off something different. Not the newest title, but Krafton unveiled the first image of a virtual human called ANA. ANA is the first virtual human being introduced by Krafton since its initial plans were revealed last February.

The company says that ANA is powered by hyperrealism and deep learning, and is designed to engage a global audience and help build the Krafton Web 3.0 ecosystem. "Krafton has been working internally to create a virtual human that can be accepted and approved by audiences around the world," the company said on its website.

The company explained that ANA was developed through the hyperrealism production technology of Unreal Engine. In addition, ANA by featuring a hyper-realistic display, blurring the boundaries between digital characters and highly advanced face rigging technology subtly expresses real human movements.

ANA has hair and fur that is soft like a human, and doesn't look like any other virtual human at all. The muscles in the face of the ANA can also cause wrinkles. Artificial Intelligence (AI) technology for ANA can help her create sounds so she can sing and act like a real human.

"ANA is a hyper-realistic virtual human created by Krafton's unrivaled technology. We hope that it will attract the interest and popularity of Gen Z around the world," said Josh Seokjin Shin, Head of Krafton Creative Center.

It is not yet clear how ANA will enter into the metaverse or Web 3.0 vision, but before that Krafton has entered the world of NFT and Blockchain. Finally, Krafton also mentioned that more information about ANA will be revealed later this year through images, videos, as well as its unique storyline.


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