JAKARTA - Who doesn't know Cita Citata? At the beginning of his career, he managed to produce hits such as Tuh Di sini and Goyang Dumang. The two songs made his name soar in a short time and led him to the entertainment industry.
Later, his appearance changed. Not only appearance, but he hasn't sung dangdut songs for a long time. Various opinions shared on social media include his personal relationship then became the spotlight.
On November 17, Cita Citata seemed to clarify her new changes. Through Instagram social media, he answered the question of why he never performed with dangdut songs. He even refused many job offers either on air or off water.
But Cita did not go completely. He emphasized that he was still in the music industry with all the changes.
"This year, we are working on several singles and then there will be a trilogy album. So, the process for single-single production will be released," said Cita Citata to VOI at the VOI office, Tanah Abang, Central Jakarta, some time ago.
Maybe many ask: Did Cita Citata resign from dangdut music? Or did she completely choose to resign from the entertainment industry? The singer whose real name is Cita Rahayu stated that she did not resign but returned to her own identity.
"His body is Cita, yes, Cita is in pop because actually before the dangdut, Cita was in pop. Well, I did live this dangdut myself for 4-5 years then I resigned slowly. But people haven't really noticed that I really want to go to pop and I can't just move right away, "he explained relaxed.
A lot of considerations go through the meeting process with the team. Then I put together the same frequency energy whose vision is the same as mine, it's not easy and it takes a long time. Thank God I got it this year so I'm sure I have to tell people what I am, "continued Cita.
His presence in dangdut music became a trial and error. At that time, he worked as a cafe singer who used to bring pop numbers. When he joined the label, he got an offer to become a dangdut singer.
The figure of Cita who wanted to try finally agreed to the offer. Sure enough, the song Sakit Tuh Here which was released in 2014 was watched by more than 122 million on YouTube. After that, songs such as Goyang Dumang, Perawan or Janda, I Mah Apa Tuh became increasingly popular.
"If I'm clear about dangdut music, it's really difficult. Because from the grip and then dangdut, it's also difficult from the tempo. Then dangdut is also diverse. Classical dangdut, house techno, and I'm in music that I think is common in me but yes I joined the industry because of contracts with labels," he recalled at the time.
"I don't understand anything but I have to understand dancing and gripping. The adjustment really studied but I did 7 years which became heavier to the mental and physical," he said.
Talking mentally, Cita Citata must face the stigma of dangdut singers who are often seen as negative. Not to mention often female dangdut singers only struggle alone in the entertainment industry.
At the beginning of my career, I aspired to straighten out the bad stigma that occurred in society because people were a bit demeaning to dangdut. In the previous era, many singers were exemplary: there was no wobbling, classic, beautiful, but in my time many singers just came out to show shakes and sexy," said Cita Citata.
"I feel like I'm struggling alone. Indeed there are friends, there is Ayu Ting-ting, Siti Badriah doesn't show sexiness, but we are only alone because there are many new singers from the label," he said.
Seven years have passed, Cita Citata realizes the difficulty of changing a habit. Popular in a short time makes a public figure have to learn to hold back mentally and physically.
"Hope more but happy because there is experience that I have gone through. I met the audience, so I know how to handle when performing. I have visited all islands around Indonesia. That's a lesson I received," said the singer who was born on August 18.
At the end of January, Cita Citata shared herself who was following the wound process. He admitted that at that time he wanted to clean himself up and harmonize his mentality and religion. As a result, Cita went to Bali and underwent a wound process.
"This wound cannot be said to be anfiel or a change of religion. This wound was a tradition before religion came. The ancestors of our ancestors did it, so I was there to pray according to my religion," said Cita.
"After I started from there, I started to think I had to be a little closed. I don't know why. Maybe it's guidance or you could say wisdom from cleaning itself. But cleaning must come from the heart," he continued.
Cita admits that instead of going to smart people or psychologists, she chooses to get closer to her ancestors. He is grateful for all the problems that have come to his life.
"I believe because they exist and live before us. What are the traditions of the ancestors doing? Now that's what is shifted because now people believe more digitally but they used to believe that energy exists," he said.
"When I did it, it turned out to be a work. My heart is calm, my mind is calm. Prayer in Islam is calm. Calm down, it's a sense of comfort. We don't forget about our identity and have to do that to make sense and gratitude that must be improved to nature, "explained Cita.
After wounding, Cita Citata began to think about being closed. He admitted that he used to be someone who didn't care. However, the wounding process changes the principle to be more closed both from appearance and personal life.
"Incidentally, I and my partner are now at the same time as a vision and sefrequency, we don't want to be exposed too much because of personal matters even though they say I am an artist. I am obliged to work but I have the right to cover my privacy," said Cita Citata.
"One time I share my happiness I can share. Maybe some artists want their personal affairs published, but for me, we need to consider a lot because there is a positive reciprocity with us," he explained.
With his new appearance, Cita Citata is determined to continue singing and presenting works. He admitted that he had prepared a lot of content and collaborated with a number of producers. One of them is Eka Gustiwana, as he has shared through social media.
"What is certain is that collaboration already exists, single has been done, there is an album that has been prepared but we can't immediately release it without thinking about the impact in the future," said Cita Citata.
Even though he is already in a veil, Cita Citata admits that he is focused on pop music, which he loved from the start. Music remains his priority in his career and cannot be contested.
"The veil itself is indeed an obligation that must be carried out but music is my hobby, so it's different. Even for example, I was in a headscarf but I sang dangdut, it's okay, there's no problem because at the beginning of my dangdut career there was no shake," said Cita.
This year, fortunately, I have got a team that is in accordance with my vision and mission in the music industry, precisely in the pop. For me, this is the right time for declare, I'm no longer in dangdut," he said.
7 years have passed, Cita Citata wants to find herself again: herself who is comfortable with herself, who continues to process, and herself who continues to love music.
The concept must be matured because people still think that Cita is dangdut. I want Cita, the singer, not a dancer," said Cita Citata.
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