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JAKARTA - Digital space provides many opportunities for content creators to create shows that the audience likes. Orisinality is the key for content creators, both novice and professional, so that they can succeed in creating and benefiting from the content. Arief Muhammad shared tips on the success of content creators.

"Actually, when we want to create content, make honest content, be close to us, and we understand. Don't just follow the trend when we actually don't understand," said Arief in Jakarta, Thursday, November 4.

He conveyed this in view of the many content currently created by the public, which tends to only follow the flow and finally content creators who have quality content not a few take similar steps.

Being an original or being yourself on social media is also considered to be able to help content creators to maintain the image and persona displayed on social media.

"This is an example abroad, there is a content creator who makes videos that wash his children's toys every day. If I'm not mistaken, he is from Thailand, so that's his son's toys in the mud he washed and pulled them out, that's a lot of people watching. You can see if the content is honest, you don't need to use cinematic videos and so on, but he can make it content and make money from there," said Arief, quoted from ANTARA.

He also reminded that content creators do not need to be different individuals and remain themselves when they want to be involved in the content creator industry in a professional manner.

By relying on authentic originality, it actually makes content creators different from other creators and provides content diversity in the digital space which of course has a positive impact on content connoisseurs.


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