YOGYAKARTA - Home catering business is a business choice for mothers or gentlemen who like to cook. The home catering business is quite promising for housewives in the midst of busy taking care of homework.
Home catering businesses are part of a promising business because the products sold are basic human needs. The culinary business is arguably non-death because it is consumed every day. Moreover, many people who are good at cooking and cooking skills are easy to learn. However, only a few people dare to use it for business.
Home catering businesses are a catering business whose customers target home needs, such as daily dining menus, thanksgiving, family events, and so on. Most people know better about party catering or company catering. Whereas home catering has high prospects for repeat orders when customers already believe in their products. So the profits obtained are also promising.
Many people have cooking skills, but few dare to welcome these opportunities into business. In addition to cooking, there are several things that must be done to start a home catering business.
After determining the type of catering that will be created, then you need to create a business brand. Brand is the identity of the business that you create so that it is easy to know. Brand must show your type of business and vision and mission.
Choose a brand name that is unique and easy to remember. As much as possible create a brand name that describes your value or business characteristics. Don't forget to choose a brand name that has not been used.
After determining the brand name, then you have to do market research. Home catering business opportunities are quite promising, so the competition is also high. There are many competitors who have started their business before you.
You can do research by checking competitors' products and marketing strategies. You can see the menus presented by competitors and their selling prices. Market research is important to do to set sales standards to business strategies.
Calculation of capital for home catering businesses also needs to be done at the beginning. Capital is fuel or support in a business. Capitals that need to be calculated include raw materials, production equipment, manpower, operational costs, to marketing.
Home catering businesses include small capital businesses, when compared to other types of catering. Home catering business capital is more efficient because there is no need to rent a place. Storaged capital can be used for other needs that can support business development. In addition to using personal funds, you can also seek a loan from investors.
Menu is a fairly important part of the culinary business. In addition to taste or quality, the menu becomes an attraction in which customers are. Before the business is run, you need to determine the menu in your home catering business.
You can use the results of market research as a reference for your catering menu. You can also innovate with a special menu to make you curious and interested in buying. Don't forget to adapt the menu that is becoming a trend in the market.
After determining the menu, you will know what raw materials need to be prepared for the production process. Next you need to look for suppliers for these ingredients. Look for a trusted supplier and sell at affordable prices. Also make sure your supplier has prolonged production power to maintain supply.
If you want to be safe in stock of raw materials, you can cooperate with a lot of suppliers. So when one supplier runs out of stock, you still get material from other suppliers. Especially if you are a permanent partner, then you can get a cheaper price.
The next step you need to do is prepare equipment. You have to hang or buy kitchen utensils for production. It can be said that purchasing equipment is higher than other needs.
When buying equipment, look for quality tools. It's scary if you buy cheap tools but the quality is poor and quickly damaged. Equipment with good quality can last a long time and maintain product quality. But if you want to be more economical, you can use the equipment at home.
A culinary business is a business that sells pleasure or taste through food products. In the home catering business, of course, you need to maintain the quality of your product. You can make recipe notes to determine the quality standards of your product.
Owning recipe standards can help you maintain the consistency of food quality and taste. There is only a slight change in the taste of your food can disturb customers.
Good products without the support of promotion will only be in vain or unsold. Your home catering business needs to be marketed massively and widely to customer targets.
You can learn marketing strategies from experts or through computer research. The digital era also provides a lot of marketing media. You do interesting promotions using social media. Don't forget to do offline promotions in the area around where you are.
Those are tips for starting a home catering business with small capital. The opportunity for home catering is very promising as long as it is managed smoothly and optimally. Mothers who like to cook are suitable to open this business.
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