JAKARTA - Today, Tuesday 15 March, Shure launched the newest product in the AONIC listening portfolio, namely AONIC FREE True Wireless Sound Isolating Earphones. In addition to the launch of AONIC FREE, there was also an inauguration of the collaboration between Shure and PT Swara Bangun Solusi which had been appointed as Shure's distributor in Indonesia.
PT Swara Bangun Solusi (SBS) is a company under the auspices of PT Inti Megah Swara (IMS Indonesia) which is a distributor for various well-known audio brands in Indonesia. SBS was formed as a commitment to focus and develop the Shure brand in Indonesia.
Eric Ong, Sales Director of Shure - South East Asia said, "In line with Shure's growth strategy in Southeast Asia, Indonesia forms an important market with strong growth potential. Taking this opportunity, his party announced the appointment of SBS as Shure's newest distributor in Indonesia.
"SBS handles the vertical market focus of musicians, consumer audio in Indonesia. This includes, among others, our entry-level wired microphones and wireless microphones, personal listening product categories as well as products that focus on the content creator market segment. We believe that having SBS as our distributor will expand our accessibility to the local market and the desired local consumer segment," said Eric Ong.
Seeing the Shure brand which has a very strong history in the audio world, we are very proud of Shure's presence in our company and give confidence to our company, SBS as the official distributor for Shure products in the Music Industry, Consumer Electronics, and Integrated Systems (STEM Ecosystem) categories. ) in Indonesia," said James Eric Pribadi, Director of PT Swara Bangun Solusi at a press conference held virtually in Jakarta.
The latest product in the AONIC listening portfolio, namely AONIC FREE True Wireless Sound Isolating Earphones is a continuation of the launch of AONIC 215 GEN 2. AONIC FREE earphones introduces a new hook-free design, and easy to pocket (pocketable design), combined with quality sound that artists (musicians), audiophiles, commuters, technophiles and music lovers rely on from Shure's AONIC line.
AONIC FREE has the best performance for making phone calls, coupled with a slim, light and compact design, and a long battery life.
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