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JAKARTA - Indonesian volleyball athlete Shella Bernadhata has entered the fashion world. Now he is appointed as a brand ambassador for international shoes.

The woman who is also the lover of Indonesian footballer, Bagus Kahfi, becomes BA FIXCH.

"As a professional, I have the same vision to further promote volleyball in Indonesia. The commitment of FIXCH to continue to present innovations for the world of volleyball should be appreciated," Shella said, as reported by Antara, Wednesday, September 28, 2022.

Shella then explained the reason for accepting this offer. He hopes to transmit the impression of youth, fashionable, and sporty for volleyball fans in the country.

Seeing beautiful face, of course, Shella's appointment as BA is not surprising. Moreover, he also has a proud achievement in the volleyball scene.

Shella plays an important role in the Indonesian women's national volleyball team. At his young age, namely the birth of 31 October 1999, Shella has won the confidence to strengthen the national defense fort as a middle blocker.

This woman of Eastern Indonesia's blood started her professional volleyball career when she was 17 years old defending the volleyball club of the State Electricity Company (PLN). Currently, Shella Bernadhata is defending the club BJB Tandamata Bandung.

Chief Executive Officer of PT Citra Persona Atletika as FIXCH Principal, Leonardus Adrianto Wicaksono, said this appointment was part of efforts to increase the passion for volleyball among young people in the country.

"We are proud to be collaborating with Shella Bernadhata. Joining Shella is expected to provide a new color for volleyball in Indonesia," said Leonardus.

According to him, volleyball has enormous potential in Indonesia because it can easily be played by all ages and social circles. In addition, this sport has also contributed achievements that make the nation proud.


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