The Power Of Ganjar Is Also Felt By Apik Barbershop

Nabil Aqila (Photo via Central Java Provincial Government Website)

JAKARTA - A week after promoting his hairdressing business in Ganjar, Nabil Aqila is like a windfall. He has a flood of followers on Instagram and many new subscribers.

Narrated Nabil, the hairdressing business, Apik Barber, was originally started by his father, 22 years ago. Because of his interest, he immersed himself in the same line of business, since high school.

“First, self-taught, self-taught. Cut a friend's hair. Then follow abi (father). In Abi's place, I was not privileged either. The wages are the same as for other employees," explained Nabil Aqila at his place of business next to the Kalimas gas station, Adiwerna, Tegal Regency as quoted from the official website of the Central Java Provincial Government, Sunday, April 3.

Until then, the COVID-19 pandemic came. The customers are reduced, sometimes even only serving one customer a day.

At that time, he then tried various service innovations, including promos at Ganjar, on the Ganjar Pranowo Instagram page. Unexpectedly, his tenacity also bears sweet fruit. Customer trust grows, even to the point of being heard outside the city.

“The furthest customer is from Banyumanik Semarang. She's a girl, but wants a Man Bun cut. She said she knew me from Instagram. Until now, he has become a subscriber, if he goes to Tegal via the toll road. It's near the toll gate from here," he explained.

In addition to customers from out of town, the number of followers of Apik Barber's social media (@barber_independent) has also increased. From the beginning, there were 800 accounts that followed, after promoting in the reward, it became 1,300 follower accounts.

Nabil said he was grateful for this. According to him, Ganjar has helped many small community businesses.

"Because this is the first time it's a barber. Usually it's art, plantations. Pak Ganjar as the leader (Governor of Central Java) pays attention to barbers like me. I hope it will be more successful and can lead the people fairly," concluded Nabil.