Benefits Of Certification Of PIRT Permits For Food And Beverage Businesses, Recognized By The Health Office

YOGYAKARTA - Currently, more and more business actors are running a business from home. In selling home-produced food or drinks, business owners are encouraged to have a Domestic Industry Food (PIRT) production certificate. So what are the benefits of a PIRT permit certificate for business people or MSMEs.

Despite selling products produced from home, business people need to take care of production certification (SPP-IRT). This certification is a process of assessing the standardization of safety, quality, and food nutrition in products sold by home businesses or MSMEs.

A PIRT permit issued by the government through the health office for the standardization of the home industry for food and beverage products. This certificate will be listed in the product label so that it can increase consumer confidence. There are several benefits of a PIRT permit certificate that need to be known.

PIRT permit certification was issued in the context of producing and distributing food by the Domestic Industry, based on Article 43 of Government Regulation Number 28 of 2004 concerning Food Safety, Quality, and Nutrition.

The regulation instructs the obligation to have a Domestic Industry Food Production Certificate (SPP-IRT) for processed foods produced by the mandatory household industry. Every business actor and MSME must understand and comply with laws and regulations in the food sector.

PIRT is a license number that must be included in processed food product packaging which is circulated in the community. This permit is only intended for processed food products with a low risk level.

The following are some of the benefits of a PIRT permit certificate for home businesses or MSMEs engaged in the food sector:

Products that already have a PIRT permit are ready and feasible to be circulated or sold. Because it is legally registered in the standardization of the Health Office, there is no prohibition that these products should not be circulated. So that your products can be circulated immediately without any obstacles, they must have a distribution permit from the Health Office.

Another benefit of having a PIRT permit is ensuring the quality and safety of your products. In the process of submitting a PIRT certificate, home-industrial food products will go through strict selection by the Health Office. In addition to the feasibility test on their products, business owners will also undergo a test of knowledge on foodstuffs and receive education.

You can only get a PIRT permit after going through several processes and selections. With very strict procedures, it is certain that the products that receive PIRT are safe and really guaranteed quality.

Not only is it worth distributing, products that have been certified PIRT can also be marketed more widely. Business owners can market food and beverage products to various regions in Indonesia. The wider the marketing reach, your products are known to many people. This step also increases the chances of selling your products.

The existence of PIRT in home food products is also useful for increasing customer confidence. A PIRT certificate can show that business actors run their business honestly and professionally through licensing from the Health Office.

If the product already has a PIRT label, it is certain that the raw materials used will have guaranteed safety. Therefore, prospective consumers will believe in buying and consuming your products.

When more and more customers buy your products, their products will be increasingly known in the market. By having a PIRT certificate, your business can advance to class and can compete with competitors and large industries. Your products dare to be side by side with the production results of large companies.

Such is the review of the benefits of PIRT certificates for business actors or food products MSMEs. The existence of PIRT provides many positive benefits that help your business to develop and compete in the market.