On The Orders Of Anies Baswedan, The DKI Provincial Government Collaborates With Bonge And Jeje Youth "SCBD" Ambassadors For The Hygiene Campaign

JAKARTA - The DKI Jakarta Department of Environment (DLH) invites Jeje and Bonge, TikTok celebrities who often hang out in the Sudirman area, Central Jakarta, to participate in the campaign for cleanliness in public spaces.

This campaign targets the community, especially Gen Z, nicknamed SCBD teenagers (Sudirman, Citayam, Depok, Bojonggede) so that they don't litter.

"They (Jeje and Bonge) collaborate with the Environment Agency to create socialization content to maintain cleanliness and order in public spaces," Jakarta DLH Sub-Coordinator of Extension and Public Relations, Yogi Ikhwan, told VOI, Friday, July 15.

Yogi said that the reason for collaborating with Jeje and Bonge to promote cleanliness was because both of them were teenagers who were well known to the public.

"With the influence, this message will certainly spread more and have a significant impact," said Yogi.

This call for collaboration, continued Yogi, was carried out on the orders of the Governor of DKI Jakarta Anies Baswedan. Later, the contents of the hygiene socialization will be broadcast on the social media accounts of the DKI Environment Agency.

Meanwhile, Jeje and Bonge, when they accepted the invitation to collaborate, they were quite supportive. In fact, they do not charge a fee and voluntarily campaign.

"They are very supportive, they don't even ask for a fee," said Yogi.

Previously, the Civil Service Police Unit (Satpol PP) of Menteng District collaborated with TikTok celebrity, Jeje 'Slebew' who is known to the public as a "SCBD" teenager to socialize the rules for hanging out in the Sudirman and Dukuh Atas areas, Central Jakarta. said that his party together with three pillars in Menteng Subdistrict accidentally met Jeje while monitoring the areas of Jalan Kendal and Dukuh Atas, Sudirman, Central Jakarta on Monday, July 11 evening. Hendra explained that his appeal with Jeje, whose real name is Jasmine Laticia, is expected to make teenagers, especially the SCBD group understand the rules so they don't throw garbage, such as butts. cigarettes indiscriminately. Then, teenagers who "hang out" in the Sudirman Station and BNI City areas are also expected to return to their homes. their respective homes at 22.00 WIB.