JAKARTA - The luxury customization company Caviar has again attracted attention by launching the special edition of the iPhone 17 Pro and iPhone Air lineups. No kidding, this phone is coated with premium materials such as 24-carat gold, space-class titanium, to real crocodile skin. The price? Starting from 7,900 US dollars (around Rp127 million) to more than 10,000 US dollars (Rp165 million), depending on the variant and storage capacity.

Apple itself just introduced the iPhone 17 on September 9, 2025 with brighter colors on the Pro and Pro Max models. However, not all users are satisfied. Some consider the color selection too flashy and miss the classic feel. Capture this gap, Caviar launched a Rich Colors collection to restore the touch of color in a more elegant and luxurious feel.

Some of the variants offered include:

Cosmic Fire: combining the skin of Hermès Epsom orange with brown accents and black steel. PVD-coated frames are scratch resistant, prices start at $10,490.

Black Orange: black titanium body with crocodile skin inlay and orange detail. The design is sharp and contrasted, starting at 10,630 US dollars.

Gold Navy: blue crocodile skin with 24-carat gold accents, status and luxury symbols, costs from 10,770 US dollars.

Silver Black: Shining titanium with black crocodile skin, looks minimalist for simple elegant style lovers. Prices start at $10,340.

Air Black (iPhone Air): a special variant with black titanium and crocodile skin, thinner and lighter design, back to a classic black feel. Prices start at 7,900 US dollars.

Although hardware jeroans or specifications are no different from Apple's original iPhone 17, Caviar positions this product not as an ordinary device, but a luxury collection item with high artistic value.

Interestingly, this isn't the first time Caviar has released an extreme edition. Recently they also introduced a weapons-themed iPhone 17 line with gold accents starting at $9,415, as well as a special $49,000 iPhone equipped with an Omega Seamaster' iconic watch because it was worn by James Bond.

The collection of Rich Colors iPhone 17 Pro and iPhone Air is now available on the official Caviar website for high-end consumers who want their iPhone to look different from billions of other devices in the world.


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