JAKARTA Spotify presents a new experience for K-Pop fans on its platform. The music streaming platform now offers a video tab on the K-Pop ON playlist! Hub.
Thanks to the launch of this new tab, users can not only listen to music from Spotify, but can also enjoy music videos (MV) or exclusive performance videos from well-known artists. This new feature is already available to Premium users in 96 markets.
The launch of a video tab on this special channel is a new way to reach more K-Pop music lovers. Users can even learn the choreography and facial expressions of their idols by accessing various videos on the tab.
For Spotify's exclusive video performance, the platform features carefully curated cinematography. Spotify uses cameras and professional lighting so that artists can display their talents in depth.
If users want to stop watching the performance video and go to the song playback, they just need to press the ' Switch to Audio' button on the playback page. Users can also view the latest K-Pop songs by returning to the Latest tab on K-Pop ON! Hub.
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"In the interesting K-Pop visual world, video shows are very important "giving fans the next best thing after a live show through a flashy talent and charisma show," said Jungjoo Park, Spotify's Music Head, in a statement.
Through the launch of the video tab on K-Pop ON! This Hub, Spotify wants to show its commitment to improving the experience of music lovers, especially K-Pop fans. Spotify is determined to bring the best video in the future.
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