Tri Indonesia And XL Axiata Record Surge In Data Access Traffic During Emergency PPKM

People seek entertainment and stay social by accessing a variety of digital content. (photo: Piotr Cichosz / Unsplash)

JAKARTA - The restrictions imposed have made the majority of people's activities online, not only working and studying, people also access various online entertainment.

Based on internal data from 3 Indonesia, the application category that experienced the highest traffic increase was digital entertainment such as video streaming.

Access to the YouTube app increased by 21 percent, Netflix by 59 percent, and Viu by 75 percent. As for the video conferencing category, the use of Google Meet increased by 430 percent, Zoom by 53 percent, Webex by 1,207 percent, and Microsoft Teams by 2,242 percent. Meanwhile, online chat applications also experienced a significant increase of 30 percent.

"To meet the increasing digital needs of society, 3 Indonesia is here to support customers' digital activities with an extensive 4.5G Pro network," said Chief Marketing Officer 3 Indonesia, Dolly Susanto in a statement quoted by VOI, Tuesday, August 24.

This shows how people seek entertainment and stay social by accessing a variety of digital content. During the PPKM period, there was also an Eid al-Adha moment which contributed to the highest data increase in the digital entertainment category.

Not only 3 Indonesia, XL Axiata cellular operator also experienced an increase in data service traffic by 10 percent during the Emergency PPKM.

"During PPKM, there has been an increase in data service traffic of around 10 percent," said XL Axiata's Group Head of Corporate Communication, Tri Wahyuningsih to VOI.

The woman who is familiarly called Ayu explained that the increase in traffic occurred to access video conferencing services, especially Zoom, Microsoft Teams, and many XL users were also browsing and shopping on E-commerce sites. Snapchat, and Facebook are also included, while data access streaming services are widely used on Instagram.