JAKARTA - Xiaomi has officially teased the launch of its newest phones, the Xiaomi 17 Pro and Pro Max, by confirming the presence of a secondary screen at the back, right next to the camera. Although innovative, questions about practicality and its impact on battery life still arise, as Xiaomi seeks to distinguish itself from competitors.
Xiaomi is expected to introduce its newest generation phones later this month. According to rumors, the Xiaomi 17 Pro and Pro Max models will be equipped with secondary screens on the back. Image leaks have appeared before, and now official teasers have confirmed the presence of the feature.
In a series of images and videos shared on X by tipster Abhishek Yadav, the official Xiaomi 17 Pro series teaser shows a secondary screen located next to the rear camera. From what is seen, this secondary screen looks like it can be used to display images, watches, and more. It is possible that users can also take advantage of this screen as an additional viewfinding window for the camera or to view notifications.
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Interestingly, this isn't the first time Xiaomi has tried a rearscreen concept. The company has experimented with similar concepts on Xiaomi Mi 11 Ultra. Meizu Pro 7 also has a similar feature. However, there is a reason why this design isn't really popular.
First, this feature is too new and yet to feel essential. Second, the existence of a secondary screen has the potential to drain the battery faster. If Xiaomi uses an e-ink screen, the impact may be smaller. However, the color-filled OLED screen as allegedly used? It can accelerate the depletion of batteries more than users want. Even so, in the current era of smartphone competition, the company needs to bring something unique to attract attention. Will this design be well received by the market still be a question mark.
Similar Name
Some of you may be confused by this naming scheme. What happened to the Xiaomi 16 series? Why did Xiaomi jump straight into number 17? The answer is simple: Apple. Xiaomi executive, Lu Weibing, confirmed this in a post on Weibo. According to him, Xiaomi wants to align with the iPhone.
Given that Apple just launched the iPhone 17 series last week, Xiaomi seems to want to follow in that footsteps. Fortunately, apart from names, these two phones look very different, so Xiaomi is unlikely to face legal problems. However, Xiaomi will officially launch this new phone on September 26 in China. The full details will be announced at that time.
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