FarmHouse Inc. announced its latest collaboration with Mega Mutant Ape NFT on Monday. In this licensing agreement, FarmHouse, a cannabis company that utilizes the NFT ecosystem, will obtain a license for one of the most iconic NFTs in the Bored Ape Yacht Club (BAYC) universe, the Mutant Ape Yacht Club (MAYC) # 300 known as the "Mega Robot". This deal aims to position Farmhouse as the main liaison between the cannabis brand and the NFT holder.

FarmHouse has been actively expanding its NFT license portfolio since June and now includes popular collections such as Bored Ape Yacht Club, MAYC, CryptoPunks, Meebits, CryptToadz, Doodles, and more.

One of the NFTs of special concern is the Twitter user @Mr_Robot's Mega Robot NFT. This NFT mutated into a Mega Mutan Kera through the use of the "Serum Mutan", making it the first NFT to do so. MAYC itself is an NFT collection created by Yuga Labs and has gained high popularity among NFT users.

FarmHouse hopes to help the cannabis business reach web3 consumers with recognized NFT licenses. Previously, Farmhouse had achieved successful results with this strategy, with sales of NFT-branded homewewls increasing by more than 80 percent.

This cannot be separated from the role of popular NFTs such as Bored Apes which other brands have used to represent their web3 weapons online. With this agreement, FarmHouse hopes to become the main link between cannabis brands and popular NFT holders like Mega Robot. In addition, the increasingly high sales of NFT also have the potential to increase sales of the cannabis business.

For FarmHouse, this collaboration also opens up opportunities to add to its NFT portfolio. A right step in the midst of the rise of the NFT industry and a wider market potential.

By adding famous NFTs such as the Bored Ape Yacht Club, Farmhouse can help cannabis brands reach web3 consumers more easily. It is hoped that this collaboration can open the door for other cannabis companies to explore the potential of NFT in promoting their products.

As has been proven before, the use of NFT in marketing campaigns can be very successful and Farmhouse Inc hopes to help the cannabis business achieve similar success with this strategy.


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