JAKARTA - Technological developments have also targeted the financial sector in Indonesia. With this technology, it will make it easier for consumers to transact digitally, anytime and wherever they want.

Based on Google's report in Year in Search 2022, it can be seen that consumers are more comfortable and confident in conducting banking transactions through their digital devices.

This is also the reason consumers start to find out various digital transaction facilities that can make it easier for them in any activity, especially shopping without using physical money.

Not only that, Google also mentioned that now people in Indonesia seem to care more and strive to learn more about matters related to personal financial management (40%) in order to improve their financial stability.

This fact is then also evidenced by how they are increasingly interested in finding out about side rush (50%) or commonly referred to as side jobs.

More than that, searches related to tips for regulating the financial budget, so that they can survive times of crisis or related to how to 'overcome the recession' also increased by as much as 60%.

Lebih dari itu, seiring meningkatnya literasi keuangan, masyarakat Indonesia juga terlihat semakin terbuka dan mulai menjajali berbagai pilihan pinjaman online yang kredibel untuk membangun kredit dengan cara yang aman dan smart.

It is evident from the search on credit cards which increased 80% on YouTube. In addition, there are also other searches related to'safe loans' increasing by 110%, about 'pay later' increasing by 20%, and the 'investment' topic by 25%.

For payment methods, Google found that QRIS' search increased by 140%, while e-wallet increased by 190%. Other searches related to digital banking' and digital banking' also increased by 20 and 30 percent, respectively.


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