Where Did The “Apple” Brand Come From? Here's The Answer!
Apple, his name was made Steve Jobs because he likes apples. (photo; doc. pixabay)

JAKARTA – Many already know that Apple is the name of a fruit and also a global brand of high-tech products. But where exactly did the name "Apple" itself come from, and how to choose it?

There are a number of thrilling stories and even rumors surrounding the origin of the Apple name. But which one is true?

Why is Apple Called "Apple"?

There are a number of wild theories behind the origin of the name Apple. Starting from Steve Jobs and Steve Wozniak choosing names to appear in front of Atari in the phone book to being a tribute to The Beatles' Apple Records.

Despite the hype of this wild tale, the truth is much simpler. According to Walter Isaacson's biography of Steve Jobs, Jobs came up with that name simply because he liked apples.

According to Isaacson, Jobs chose the name because "it sounded fun, upbeat, and non-intimidating...plus, it would put us ahead of Atari in the phone book."

So there seems to be a bit of truth to any of the theories about the origin of the Apple name.

According to Apple co-founder Steve Wozniak, Jobs had just returned from a ranch in Oregon, which Jobs described as an "apple orchard," and suggested they name their company "Apple Computer."

Wozniak further elaborated in his autobiography, iWoz, that the two of them tried to think of a more technical sounding name, but couldn't do it, so they chose the name Apple. As simple as that!

So there you have it, that's the story behind how Apple got its name.

The World's Most Famous Bite...

The Apple logo is identical to the company it is associated with. It also has some wild theories about its origins, including the story inspired by Alan Turing, the scientist who died after eating an apple containing cyanide.

The logo's creator, Rob Janoff, explained to Forbes that the bite was meant to give a sense of scale and that it was an apple rather than another, smaller fruit. Another interesting fact about Apple is that the logo originally featured Sir Isaac Newton, before being simplified to its current form.

An Iconic Name Drowning in History

Few companies have instantly recognizable names like Apple. Because Apple managed to continue to innovate and surprise the world community with devices such as the iPod and MacBook. It is believed they will continue to shape the technology landscape for years to come.


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