JAKARTA – In the midst of the hectic metaverse, the KuCoin crypto exchange plans to open a virtual office in one of the buildings. But not in the real world but in the Bloktopia metaverse. KuCoin released the announcement on November 2.

KuCoin itself admits that it will join the metaverse on the Bloktopia platform. His virtual office is designed in a skyscraper in the metaverse. The building has 21 floors based on a total Bitcoin (BTC) supply of 21 million BTC. They hope the building can be occupied by other crypto developers including Polygon and Avalanche.

KuCoin itself revealed that the office in the metaverse allows users to decorate cyberpunk, interact with virtual goods, and they can also chat with other users. KuCoin appears to be adopting a metaverse-friendly business model, offering Bloktopia's BLOCK token, and other utility tokens such as Dreams Quest (DREAMS). Dreams Quest is a blockchain-based gaming platform aimed at a metaverse-based economy.

Last week, a number of tech giants including Facebook, Microsoft, and Nike announced their plans to enter the metaverse realm. Facebook CEO Mark Zuckerberg himself has officially changed the company name to Meta. Meanwhile, Microsoft is updating its Teams and Xbox game console services as part of its metaverse plans. Meanwhile, Nike has hired a virtual shoe designer to sell on the metaverse.

Until now, only KuCoin as a crypto company has built a virtual office. It is not yet known whether this move will be followed by other crypto exchanges.

At the 2021 Web Summit, Facebook's head of product Chris Cox said that the metaverse would be a good fit for a number of companies.

“I started holding staff meetings in the workspace, and the better reason for us is that you can see body language and room audio which means you can talk to each other. You can use your hands which is an important part of how you communicate, and then you can lean back and shift your attention based on posture which is how we hold group meetings,” says Cox.

The Hong Kong-based KuCoin crypto exchange was founded in 2017. KuCoin claimed its platform had 10 million users last August. KuCoin was also hacked and was forced to lose 275 million US dollars (equivalent to Rp. 3.9 trillion). The hack took place in 2020.


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