JAKARTA - Bitget's leading global cryptocurrency exchange is starting a new campaign with La Liga, featuring Barcelona winger Raphinha.

This collaboration highlights the innovative Bitget Copy Trading, Launchpool, and Pre-market trading products, which synergize between world-class footballers' charm and the strategy behind smarter crypto trading.

Just like Raphinha who is good at passing through defenders with samba dances or executing tiki-taka with precision on the pitch, Bitget technology empowers investors to read the direction of the crypto market with agility and a long forward view.

The three campaign ads feature harmony, combining La Liga's cutting-edge approach to sports with Bitget technology-based trading solutions.

Partnering with Bitget reflects our common focus on innovation, performance and strategy, La Liga executive director Jorge de la Vega.

Football and trade both demand quick thinking and the right tools. The Bitget platform helps traders to stay ahead, as we do on the pitch.

This campaign is not only about the power of stars but is related to engagement.

Bitget will launch user education initiatives and challenges for investors, which allow participants to win exclusive La Liga prizes, including match tickets to see Raphinha in action for FC Barcelona as affiliated as an opportunity to print a hat-trick via: learn, trade, and win.

"The thing that impressed me about this collaboration not only shows the relationship between football and crypto, but how they both have the same fundamentals. When Raphinha receives the ball, he already has a strategy in making positions, taking advantage of moments, and opportunities directly. The same expertise is also needed by crypto investors in reading market movements, "said CEO of Bitget Gracy Chen.

La Liga's reputation in embracing technology is in line with Bitget's mission to make crypto trading accessible and intuitive.

Both industries thrive with a perfectly placed strategy, time and breakthrough or timely trade.

This campaign marks a large record of Bitget focusing on the development of sports, ranging from collaboration with Lionel Messi to Italian football club Juventus.

As this campaign progresses, Bitget and La Liga aim to inspire fans and traders to embrace smarter and more strategic approaches, both in the crypto world and more broadly.


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