SPK Mitsubishi Breaks 2,400 Units at IIMS 2026

Mitsubishi booth at IIMS 2026. (Photo: Mitsubishi)

JAKARTA - PT Mitsubishi Motors Krama Yudha Sales Indonesia (MMKSI) started 2026 with high confidence. In the midst of pressure that still overshadows the national automotive market, Mitsubishi's sales performance continues to show stability, especially thanks to the contribution of models in the compact SUV segment.

President Director of MMKSI, Atsushi Kurita, revealed that the Destinator and Xforce models continue to be the backbone of sales. Until the end of December last year, the total order had reached 10,000 units, showing consistent competitiveness in its class.

"Market demand is still quite strong. If we look back, at the beginning of its launch we even managed to control the market share up to 70 percent. This proves that the specifications we offer are very relevant to the needs of consumers in Indonesia," said Kurita recently.

This performance is also reflected when Mitsubishi took part in the Indonesia International Motor Show (IIMS). At the annual automotive event, MMKSI recorded around 2,400 Vehicle Order Letters (SPK).

Although the initial target set was 3,000 SPK, Kurita assessed that the achievement was still positive considering the economic conditions which were not fully stable.

"The achievement of 2,400 units at IIMS is quite good. This shows that people's trust in the Mitsubishi brand is still high even though the competition is getting tighter," he added.

The strong sales of conventional-engined vehicles (ICE) are now an important capital for Mitsubishi to move to the next stage, namely to present electrified vehicles. MMKSI ensures that it is preparing the local production of hybrid cars (HEV) at the MMKSI factory in the second half of this year.

Domestic production is chosen as a strategy to keep prices competitive while maintaining the standard specifications that have long been the hallmark of Mitsubishi. However, the company emphasizes that the move towards hybrids is not merely a pursuit of volume.

"Each company has different hybrid technology. Our focus is to introduce the uniqueness of our technology. Volume problems are certainly the main target, but in the end it will be the community that will assess the advantages of our products when they are launched later," concluded Kurita.