GJAW 2025: MMKSI Brings The Theme "Empowering Every Journey" And Showcases The Mainstay Lineup

Booth Mitsubishi at GJAW 2025. (Photo: Afrizal/VOI)

JAKARTA - PT Mitsubishi Motors Krama Yudha Sales Indonesia (MMKSI) has again participated in the Permata Bank GAIKINDO Jakarta Auto Week (GJAW) 2025, which was held today 21 November 30, 2025 at ICE BSD City.

The presence of MMKS this time is not only annual participation, but also a form of reflection from the long journey, trust, and commitment to continue to empower every Indonesian family journey.

Through the big theme 'Empowering Every Journey', MMKSI presents an exhibition experience that brings together the 55-year Mitsubishi Motors heritage, product innovation, and inspiration for the dynamic lifestyle of Indonesian customers.

Located in Hall 10, Booth 10A with an area of 880 m2, MMKSI presents the concept of a 'Reliable Partner for Decades' booth where all elements are displayed, ranging from family adventures, natural exploration, to enthusiastic urban routines.

President Director of PT MMKSI Atsushi Kurita, said that 55 years is not just a number, but a story of meaningful togetherness. Through GJAW 2025, the company wants to share its enthusiasm and gratitude to all customers, partners, and media partners who have been part of this journey.

"Our commitment is to continue to present reliable, safe, and comfortable vehicles for Indonesian families, with the spirit to continue to empower every journey towards a better future," he said, during a press conference, at ICE BSD, Friday, November 21.

Furthermore, he said the Mitsubishi booth was designed so that visitors could feel that Mitsubishi Motors was not only a vehicle manufacturer, but also a partner in daily life.

We also present various inspirations, ranging from booths to special displays that describe the dynamics of Indonesian consumer lifestyles. All of this is part of our efforts to strengthen emotional relationships with customers and continue to adapt to their needs," he added.

Booth MMKSI displays a variety of vehicle models representing various lifestyles of Indonesian society, from young families to true explorers, as well as showing how Mitsubishi Motors continues to evolve to be part of every phase of its consumer life. On this occasion, 6 units of display will be present from the Mitsubishi Destination, Xforce, Xpander, Xpander Cross, and New Pajero Sport models, which will be exhibited in booths.

MMKSI also opens opportunities for visitors to experience the typical Mitsubishi Motors driving experience directly through 7 test drive vehicles, consisting of 3 Destination units, 1 Xforce unit, 1 Pajero Sport unit, and 2 Xpander units.

All of these offerings are MMKSI's commitment to providing a comprehensive mobility experience for Indonesian customers, from vehicle performance and innovation, to emotional experiences born from every trip with Mitsubishi Motors.