Suzuki New Carry Achieves Success In The Light Commercial Segment, Dominates The National Market In 2023

Suzuki New Carry. (Doc. Suzuki Indonesia)

JAKARTA - Suzuki recorded a slick achievement for the light commercial vehicle segment, where New Carry managed to become one of the dominating products and outperformed sales.

Based on data from the Indonesian Automotive Industry Association (GAIKINDO), New Carry outperforms sales of light commercial vehicles nationally, with sales figures of 44,391 units for total retail sales for one year and at the same time contributing 54 percent, for overall Suzuki retail sales.

This positive sales performance from New Carry is of course influenced by Indonesia's economic growth which has also increased the business productivity of Suzuki commercial vehicle customers. Examining data from Bank Indonesia, Indonesia's economic growth throughout 2023 has indeed shown positive results, which is in the range of 4.5-5.3 percent.

Randy R. Murdoko, Asst. to Dept. Head of 4W Sales of PT SIS, expressed his happiness at New Carry's achievement as a light commercial vehicle that is the mainstay to support entrepreneurs in the country.

In addition to passenger vehicles that also provide positive sales records, especially through hybrid vehicles, Suzuki commercial vehicles through New Carry also dominate the retail sales of light commercial vehicles nationally. Throughout 2023, New Carry managed to dominate the national low pick-up sales market by 49%. Of course this is a matter of pride for Suzuki. Apart from successfully attracting customers through the advantages offered, New Carry has also succeeded in becoming a commercial vehicle that is relied on by many business actors in the country," said Randy, in his official statement, Monday, January 22.

Being a prima donna for light commercial vehicles, most consumers choose New Carry because of the various advantages offered. The main factor that attracts attention is a flexible design with a large carrying capacity of up to 1 ton, as well as a large tub size to carry various luggage. Often used as a vehicle to support sales activities, New Carry is also present at a fairly affordable cost, both from purchase fees to ownership costs.

With its tough performance, fuel efficiency, and practical design, New Carry is in great demand by business people and entrepreneurs in Indonesia, especially for the areas of Jakarta, Bogor, Depok, Tangerang, and Bekasi (Jabodetabek) which are the main contributors to New Carry's sales of 27 percent. This commercial car has a large attractiveness in other areas, such as Central Java & Yogyakarta, East Java, East Kalimantan and North Kalimantan, as well as Bali because its functionality is considered to support the business of entrepreneurs. In addition, the availability of service points that reach remote areas with a distance of up to 30 km from the city center also adds a sense of calm for New Carry owners.

As the close of 2023, New Carry's sales also increased in December by 26%. From this result, Suzuki is optimistic about showing his commitment to providing the best products and services, in order to meet customer expectations in the future.

The increase in sales in December as well as positive results on New Carry's total sales brought Suzuki to enter the new year. We thank all loyal customers who have always chosen Suzuki as a trusted automotive brand to date. New Carry has been tested as a tough and reliable co-worker," concluded Randy.