The Role Of Technology In Optimizing Modern Tourism Experiences

Illustration. (Photo: Doc. Antara)

JAKARTA - Almost all aspects of life as they are today are subject to significant changes related to technology. This certainly makes it easier for us to do many things, including tourist destinations. Travel application technology and online platforms that recommend tourist attractions and others will make it easier for us, so that the tourism experience becomes more efficient and practical.

Planning a tourist destination to go to is an easy thing to do with technology. You will find interesting tourist attractions, especially those closest to your area. It could even be that we find recommendation tourist attractions that never existed.

Digitalization in Tourism Planning

One of the biggest impacts of technology in tourism is the ease of travel planning. With online applications and platforms, tourists can find information about destinations, book plane tickets, choose accommodation, and plan itinary with only a few clicks. Sites such as PDV take advantage of technology to provide services that facilitate this process. With advanced features, PDV helps tourists find travel solutions that suit their needs, from accommodation to tour packages.

More Interactive Tourism Experience

Technology such as Virtual Reality (VR) and Augmented Reality (AR) are increasingly being used to provide more interactive tourism experiences. VR allows tourists to explore destinations virtually before they actually visit the venue. Meanwhile, AR can add digital elements to the real world, such as historical information that arises when tourists direct their phones to a historic site. This technology not only makes travel more informative but also fun.

Tourism Destination Promotion Platform

Not only helping tourists, technology is also an important tool for the promotion of tourist destinations. One of the best examples is theturbation Indonesia platform. As the official portal for Indonesian tourism,iri Indonesia uses technology to introduce Indonesia's cultural, natural and culinary wealth to the global market. With complete information and an attractive appearance, tourists from all over the world can easily explore various leading destinations in Indonesia, from Bali to Raja Ampat.

IoT And Smart Tourism

The concept of Smart Tourism is increasingly popular with the development of Internet of Things (IoT) technology. Big cities are now adopting IoT technology to create technology-friendly tourist destinations. For example, the use of sensors to monitor the number of visitors somewhere, efficient public transportation management, to digital payment integration. All of this aims to increase the comfort of tourists when visiting.

Technology For Sustainability And Sustainability

In addition to providing comfort, technology also plays a role in maintaining the sustainability of tourist destinations. Technology-based applications help tourism managers to monitor environmental impacts and encourage responsible behavior from tourists. In this way, tourist destinations can remain sustainable and enjoyed by future generations.

Digital Transformation In The Hospitality Industry

The hotel industry is also inseparable from the impact of technology. Hotel room reservations can now be done online at competitive prices. Modern hotels have even adopted advanced technologies, such as digital room keys, chatbot-based customer services, to automated systems to improve service efficiency. This transformation provides a more comfortable and safe stay experience for tourists.