Imitating South Korean Busan, Anrida Wants Bogor City To Be A Creative Economy Champion

Prospective Deputy Mayor Of Bogor Annida Allivia (Ist)

BOGOR - Bogor City Guard pair number 02 in the 2024 Pilkada Atang Trisnanto-AnnaAllivia has the idea of improving the creative economy like the City of Busan in South Korea (South Korea) which is one of the cities that has successfully entered the UNESCO creative city network.

The candidate for Deputy Mayor of Bogor serial number 02 Annida Allivia assesses that young people today are very "crazy" South Korean products such as BTS and Blackpink. Not to mention culinary, craft, or fashion.

South Korea's creative economy development began in early 2000 and currently the creative industry in South Korea is able to develop greatly after 20 years.

"It is the same with Bogor City with a million potentials. Starting from culinary, such as salt, bread, soto, batik or cultural dance. Also known as Buitenzorg, the city of history adds to the value of romance," said Annida while visiting the creative center, Monday, October 7.

He said, the success of Busan South Korea cannot be separated from the work ethic of its quality people. In addition to work ethic, the Korean Incorporated or mutual cooperation approach to develop the creative economy also needs to be imitated by the Bogor City Government in the future.

"Korea presents a very good collaboration between the government and business actors. This is what we must also show the ability to synergize and collaborate with business actors in Bogor City together with the government," explained Annida.

There are three leading sectors that can be developed from Bogor City are culinary, craft, and fashion. He said, the 3 sectors became the spirit of many people. Not only that, several other sectors, such as the music, film, and game animation sectors also need to continue to be developed.

As a first step, Atang-Annida will create a Creative Hub. The revitalized Creative Center can be a hub for artists, designers, filmmakers, musicians, and creative industry players to collaborate and produce innovative new works.

"This creative center can be equipped with a studio, joint workspace (co-working space), gallery, and show venue that allows creators to show their work to the public and interact with wider communities," said Annida.

As an Atang-Anida stimulus, it will initiate providing a grant of IDR 10 billion per year which aims to support the development of local startups and innovations.

Every year, a number of startups will be selected through a rigorous selection process based on criteria such as innovation, social impact, market potential, and business sustainability. Selected startups will receive initial funding to develop their ideas into products or services that are ready to be marketed.

"In addition to funding, grant recipients will also get access to mentoring programs, investor networks, and collaboration opportunities with large companies," said Annida.

Thus, the growth of the non-primary sector can absorb labor, boost Gross Regional Domestic Product (GDP) and further unify the name of Bogor City as a champion of the creative economy with all its potential.