Land Rover Launches Defender 110 Trophy Edition And Invites To Participate In Adventure Competitions For Life

Defender 110 Trophy Edition. (Doc. Land Rover)

JAKARTA - Land Rover today officially released Defender 110 Trophy Edition, an adventure car for the new generation and will make its public debut at the Goodwood Festival of Speed which will take place from July 10 to 13.

This launch marks the return of Defender in the world's challenging arena with a special edition of cars with specifications ready for expeditions and a distinctive appearance that raises the spirit of exploration.

Available in two turbulent heritage colors (Deep Sandglow Yellow and Keswick Green) Trophy editions comes with a black touch draping on the engine hood, bottom body, brake cap, and back-drawing point. This combination makes Trophy Edition a new symbol of today's adventure.

Launching the manufacturer's release, its flagship features include 20-inch black alloy rims wrapped in All-Terrain tires, classic mud protections, under front shields, as well as optional accessories such as Experience Roof Rack, roof stairs, and Raised Air Intake make it a loyal partner for the terrain. heavy.

Defender 110 Trophy Edition can already be ordered, at prices ranging from 89,810 (equivalent to Rp1.9 billion) OTR in the UK.

Defender Trophy 2025: Epic Adventure Challenges Looking For A True Explorer's Soul

Defender also reiterated his identity as an icon of world adventure by launching Defender Trophy 2025, a global competition that challenges brave souls to face a series of extreme challenges for a greater purpose: nature conservation.

Inspired by the legendary Trophy and Challenge events, this event opens up opportunities for participants from more than 50 countries to prove their relentless spirit on true adventure. The global final will be held in Africa in 2026, in collaboration with Defender conservation partner Tusk. The winners will carry out a real impact conservation mission witnessed by the global public through online broadcasts.

Defender Trophy participants will go through three challenging rounds: local selection, national finals, and global finals. In the last round, participants will be pitted in pairs with unique team rotation systems, and face three types of challenges that include:

Interestingly, the team's progress will be broadcast online around the world, introducing new generation adventure heroes. At its peak, global final winners will have a once in a lifetime chance to take part in a unique conservation mission with Tusk, leaving a positive legacy for humans and a place that Defender Trophy has claimed.

"Defenders have been a symbol of exploration for decades. Now, with the Defender Trophy, we want to inspire a new generation to explore with the aim," said Managing Director Defender Mark Cameron.

"For those who have an unstoppable spirit, this is a true nickname of adventure," he said.

Registration has been opened and can be accessed through the official website: www.landrover.com/defender-trophy