Jokowi Invites Indonesian People To Hate Foreign Products In Today's Memory, March 4, 2021

Jokowi tried domestically made shoes. (ANTARA)

JAKARTA Memories of today, four years ago, March 4, 2021, President Joko Widodo (Jokowi) invited all Indonesians to hate foreign products. The hatred that Jokowi meant so that the Indonesian people immediately loved all domestic products, rather than abroad.

Previously, the image of foreign products had better quality appeared in the minds of many people. As a result, goods from abroad flooded Indonesia. In fact, the quality can still be pitted against domestic products.

Efforts to love domestic products have not been massive. The problem is hoarding. The quality of domestic products is often in question. The control of products and durability is also still being questioned.

Not to mention the affairs of local brands who are not yet familiar with all Indonesian people. This condition was developed with state officials who actually showed their existence using foreign products. Problems arise. The invitation to love domestic products is considered a mere empty message.

Those who become victims are not small. Indonesian entrepreneurs who are still pioneering so they don't get a place. Because, those who scream for love for Indonesian products never show the spirit of love for domestic products.

It has fallen down the stairs too. The domestic product market is increasingly threatened with the presence of the COVID-19 pandemic. Many businesses went out of business. President Jokowi also observed the situation carefully. He began to realize that domestic product opportunities were minimal.

He made a plan. He did not want domestic products to die like suri because of the pandemic in the archipelago. Jokowi also acted to promote the Proud Made in Indonesia movement. The support was given as an effort to develop the national creative industry.

Jokowi also realized that the increase must certainly be accompanied by improving quality and competitiveness. He realized that the government has an important role in accommodating all domestic product interests.

The road must be wide open. The market strength is very promising. He hopes that all ranks will promote the same thing by prioritizing the use of domestic products, rather than foreigners.

"We will continue to improve the business ecosystem of creative industry players. We must create more opportunities for the domestic industry to grow. With such a large population, with increasing purchasing power, Indonesia has enormous market potential, very promising market strength," said Jokowi as quoted by the Media Indonesia website, December 7, 2020.

Recently, Jokowi has increasingly asked his staff to develop domestic products. This desire was made so that the Indonesian people become loyal consumers. Jokowi feels he cannot just promote alone so that people like domestic products.

Jokowi's desire to expand the domestic product market is no joke. Jokowi even invited all Indonesians to hate foreign products on March 4, 2021. This hatred is believed to be a tactic so that the people immediately prioritize domestic products.

Jokowi's statement also drew controversy. This condition is because in his own family it is believed that he still likes to use foreign products in public. In fact, Jokowi has been screaming for a long time to promote so that the Indonesian people like to shop for domestic products.

"The call to love Indonesian products must continue to be echoed. Echo also hate products from abroad. Not only love but also hate. Love our products.

Fires of foreign goods. Because our population is more than 270 million people. This should be the most loyal consumer for our own products. 270 million people are a big market," Jokowi said as quoted on the tempo.co page, March 4, 2021.