The Aroma Of Milk Becomes A New Trend, Lactonic Parfum Is Increasingly Popular With Fragrant Lovers

Illustration of milk perfume. (Freepic)

JAKARTA - lactonic perfume is now increasingly popular and is becoming a new trend in the world of fragrance or fragrance. This lactonic perfume is a perfume that brings a fragrance of milk.

The term lactonic itself comes from lactone, a group of chemical compounds that play an important role in creating a distinctive aroma of milk. However, lactonic perfume does not just present a fragrance of milk.

In the perfume industry, lactone is used to present a fragrant character that is smooth, slightly musky, and sometimes has fruit nuances, especially when combined with vanila or coconut. The result is a creamy and elegant fragrance, not too sweet, but still highlights a warm atmosphere.

"Parfum milk is a fragrance that gives a lactobic aroma found in milk and other dairy products," said Callum Ross, Education Manager at Shiseido for the perfume line, quoted from Who Wear, on Friday, October 17, 2025.

According to Ross, increasing the popularity of milk-flavoured perfume is influenced by the return of the gourmand frangranges trend. This is a perfume with a sweet character inspired by desserts or desserts.

"The milk perfume trend appears along with the resurgence of the popularity of the gourmand aroma. In the early 2000s, sweet perfume and fruit were very popular," he said.

After the pandemic, many people turned to fresh and clean scents. Now, gourmand perfume is back with a more mature and modern touch," he added.

In addition, lactonic perfume which is now more modern also does not give an excessive sweet fragrance. The smell can combine the smell of milk, coffee, to a little touch of soft alcohol for more complex and elegant results.