JAKARTA - Generation Z is often referred to as the most digitally savvy generation. They grew up with gadgets, are accustomed to digital transactions, and are very curious about new ways to manage their money. It's no surprise that their savings patterns are very different from previous generations.
"Saving isn't just about storing money, but how that money can work for you," said Febri Rusli, Digital Banking Product and Innovation Head of SMBC Indonesia, when met in the Kebayoran Baru area, South Jakarta, on Tuesday, September 23, 2025.
According to him, the past nine years have proven that young people's financial lifestyles must keep up with the times.
"The key is to be relevant to users' needs. Otherwise, they will quickly switch," he added.
One of Gen Z's typical behaviors is traveling. However, exchanging money is often considered a hassle.
"Now, just scan a QR code abroad, and the transaction is immediately recorded in the app. The rupiah balance is automatically converted at a competitive exchange rate," explained Febri.
This way, they can focus on enjoying the experience without worrying about a wallet full of foreign currency notes.
Besides traveling, Gen Z's lifestyle is also closely tied to multitasking. Paying for electricity, internet, and even taxes can now be done in one app.
"Users can save bill information so future payments are easier," explained Febri.
Saving often feels daunting, but it's different when you're rewarded for it.
"From points, vouchers, to savings with higher interest rates, everything can be viewed on one page," explained Febri, referring to the more transparent reward system.
While previous generations often saved their money in conventional savings accounts, Gen Z is now starting to look at foreign-denominated investments.
"With USD mutual funds, users can start investing with as little as $10," said Febri.
According to him, access to This easy approach opens up diversification opportunities for young people.
Ultimately, Gen Z-style saving isn't just about saving, but about building a financial ecosystem that fits a digital lifestyle.
"We're not just adding features, but truly creating solutions that help the financial lives of digitally savvy people," concluded Febri.
The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language. (system supported by DigitalSiber.id)
