Trolls World Tour Print Premiere Record Record

Trolls (Twitter @trolls)

JAKARTA - Trolls World Tour earned the most sales in the first week of its digital release. The second installment of the animated film is available on Fandango with a tag of 19 United States (US) dollars for rental price only, there are no options for purchase or download.

As previously reported, Universal Pictures decided to bring Trolls World Tour to an on demand service because of the COVID-19 pandemic or the corona virus. This was done because the cinema was closed indefinitely.

The enthusiasm of the fans in looking forward to the Trolls World Tour can be seen from the large number of rents for this film. Please note, other Universal films such as The Hunt, The Invisible Man, and Emma have also been released digitally.

Unlike the three films above, Trolls World Tour became the title of the film with the most pre-sales, the biggest sales on the first day, and the biggest sales of digital releases in three days. Initially, $ 350 million became Universal's projection of profits with DreamWorks on an international scale.

From a profit perspective, digital releases are much more economical than releases in theaters. Apart from the higher viewing advantage, the production team also saves on promotion costs.

This is still in its early stages. If in the future there is a production house that chooses the same option, from there we can see how this digital release competition occurs. But certainly, this indicates that people are starting to consider accessing films legally.

In the midst of such conditions, business actors are trying various ways to keep people from leaving the house. Watching films or series on digital services is the main option that is usually done. The prices offered for various titles are also considered affordable. So, there's no excuse not to stay home, huh.