Save And Stylish, This Is The Reason Indonesians Like To Look For Promos For Eid Clothes

Illustration of hunting for Eid clothes at the Glamlocal Grand Metropolitan Mall Bekasi (Dinno/VOI)

JAKARTA - The Indonesian people are known as great promo hunters, especially when hunting for Eid clothes ahead of Eid al-Fitr. No wonder the Muslim fashion bazaar is always crowded with visitors who are looking for the latest collection at the best price.

In order to meet these needs, GlamLocal again held a five-day bazaar from 19-23 March 2025 at Ground Floor, Grand Metropolitan Mall, Bekasi, West Java.

This Muslim fashion bazaar carries the theme 'Wonderful Ramadan' which presents more than 70 well-known local fashion fashion fashion brands.

Some of them are Yeppuoutfit, It's Almostly, Atkey, Gamaleea, Tuscany, Deav, Lizaharani, Fimelo, giyomi, Kamila Wardrobe, Oclo, Cottoncut, Abinaya, and many more.

According to Adelaide Umayrra, the Glamlocal Event Manager, many Muslim fashion brands in this bazaar present the latest trending collection of highways. Some of the favorite items include sarimbit clothes for families, robes with contemporary color trends such as burgundy and earth tone, cotton gamis perfor (katbol), koko clothes, travel mukena, to accessories complementing holiday clothing.

Not only presenting the latest collections, Muslim fashion brands also offer various attractive promos to attract the attention of visitors. Adela said, there are several offers that attract the attention of shopaholics, aka those who like shopping.

"Starting from a 50 percent discount, buy 1 get 1, to bundling items such as hijab packages of Rp. 100,000 get 5 pieces or buy two items at a price of Rp. 200 thousand. Promos like this are the most sought after," said Adelaide.

In addition, there are also special promos at certain hours with discounts of up to 50 percent. This kind of offer is said to be the most preferred by buyers, especially customers in Indonesia.

"So far this bazaar has been held, we also see the majority who hunt for promos from millennials to Gen Z. Especially when there is a promo, then on that day there will usually be dense visitors," he explained.

This attractive offer when shopping also certainly not only makes the budget for Eid clothes more controlled, but also on the other hand, not a few families buy Eid clothes collectively.

This allows them, for example, to buy sarimbit clothes (family uniform). By looking for promos, they can get cheaper prices when shopping in large quantities from their favorite brands.

"So, if they come with friends, they can jointly and the price will be cheaper. There are also brands that give discounts at certain hours, this is what visitors like the most," explained Adelaide.

Even though many promos are given, product quality remains a priority. For customers, of course there is also satisfaction when they manage to get goods at a cheaper price. The sensation of "win" in hunting discounts is a special attraction for the community.

"In the moment before Lebaran, there are indeed many Muslim fashion brands competing to attract the attention of buyers with attractive promos, making people even more excited to welcome Hari Raya," he concluded.