JAKARTA - Arief Muhammad has just been named the Nasi Padang Ambassador. He also explained that he was looking for cities for his newest business, a Padang cuisine restaurant.
"From now on I think my life will be hard on the cost. Can you give me a trick on how to find cheap tickets?" wrote Arief Muhammad.
Arief Muhammad received the title in the midst of a lot of discussion about Nasi Padang Babi. As a result, netizens attacked him for comments about the business.
"Actually, you are free if you want to sell pork, as long as you don't carry the identity of 'Padang'," said Arief Muhammad.
According to him, the people of West Sumatra as well as Minang do not eat pork. Therefore, he is worried that in the future such a business could hurt people's hearts.
"Because in West Sumatra, people don't eat pork. It's not the pig, but the use of its identity that hurts the hearts of the Minang people," said Arief Muhammad.
The commotion of Nasi Padang Babi started with a man who found the menu at the Babiambo restaurant in Kelapa Gading Timur, Jakarta. After being busy, it was discovered that the business had only been running for three months.
Rinrin Marinka, the famous chef also gave a comment. Food modification is legal but must be accompanied by considerations when making the menu.
“Even though the owner of the restaurant wants a different concept from the others and targets the marketing system with viral goals. Or really don't think too long about the Indonesian market, where some food ingredients are a bit sensitive," said Rinrin Marinka.
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