JAKARTA - In the midst of the digital era and the ease of access and various features that continue to grow, making social media not only a means of communication, but also a platform for sharing experiences, daily activities, to business promotions. However, behind these conveniences, PT Bank Danamon Indonesia Tbk (Danamon) as a customer-oriented bank and as a trusted financial solution provider realizes that unwise use of social media can open the gap for cyber crime.
Therefore, Danamon through the #Don't Give Care to educate the public again to avoid fraud that takes advantage of personal data obtained from social media.
According to data from Indonesia Digital Report 2025, as of February 2025, there are around 143 million active social media users in Indonesia, which means more than half of the population in Indonesia take advantage of this digital platform in their daily lives. The various social media features are also widely used, ranging from short messaging applications such as WhatsApp and Line, social networks such as Facebook and LinkedIn, to photo and video sharing platforms such as Instagram, TikTok, and YouTube. This diversity certainly provides many benefits, but also demands vigilance in providing personal information.
The over-sharing phenomenon or excessive sharing of information is one of the main challenges in social media usage that needs to be watched out for. Many users are unknowingly sharing personal and confidential data such as full name, date of birth, identity card number, to banking transaction information such as Debit / Credit / Charge Danamon Card number, OTP code, and CVV / CVC security code.
These data can then be used by parties with bad intentions to commit various modes of fraud, ranging from using card data for unofficial shopping, accessing the victim's digital banking platform, applying for online loans on behalf of other people, to committing social engineering by pretending to be a bank employee or close relatives.
Social media is currently an inseparable part of people's lives, especially in communicating. Through social media, the public can quickly convey information and disseminate information to others in large amounts at one time. However, behind the progress of social media developments, there are loopholes that can be exploited for cyber crime if people are not wise in using all of their social media. It is not uncommon for people to over-sharing personal data and confidential information to social media that benefits criminals to carry out their actions such as accessing digital banking platforms from victims. Through the #Don't LoveCelah educational campaign, Danamon urges the public to be wise in using social media by understanding information that can and cannot be shared digitally and always maintains the confidentiality of personal data. With a good understanding, the public can avoid financial losses due to cyber crime, "said Enriko Sutarto, Consumer Lending Business Head Danamon, Tuesday, November 25.
This campaign is not only aimed at providing understanding, but also encouraging concrete preventive actions. The public is advised to always re-check every upload on social media, so that no personal data or confidential information is also spread. Ensure that it does not upload any information related to banking information. In addition, it is important to respect the privacy of others by not spreading personal data without permission, because it can also potentially be misused.
"For Danamon customers who may have already shared confidential data on social media, customers are advised to immediately change their passwords and bank account PINs and temporarily block transaction cards through the D-Bank PRO application or permanent blocking by contacting Hello Danamon services at number 1-500-090 for domestic calls, and +62-21-23546100 for those abroad," explained Enriko.
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In addition, Danamon also provides various official communication channels that can be accessed by customers for information and assistance such as: WhatsApp: Danamon Chat 0858-1-500-090 (a verified account with a green tick) Facebook tweet: Bank Danamon (a verified account with a blue tick)
With the increasing use of social media, awareness and vigilance of each individual are the main keys in preventing financial losses due to fraud. The public is expected to make #Don't Be Careless This is a reminder of the importance of being wise in using social media. By understanding the risks and applying appropriate preventive measures, people can enjoy the benefits of social media without having to worry about becoming victims of cyber crime," concluded Enriko.
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