Digital Innovation To Increase Business Competitiveness

Photo: Special

JAKARTA - Innovation is a must for companies that want to survive and develop amid increasingly fierce competition.

This awareness is the basis for PT Telkom Indonesia (Persero) Tbk (Telkom) to develop a series of solutions based on Artificial Intelligence (AI).

Business actors in Indonesia can use AI to become more creative and innovative so that they can compete in an increasingly competitive market.

Technology such as AI can be a solution in increasing operational efficiency and maintaining customer loyalty, thereby increasing penetration into the market.

AI can also be used to help formulate strategies that can have a positive impact on effectiveness, efficiency, and even business sustainability.

Telkom provides AI-based solutions that can be used to support business transformation to be more optimal, for MSME businesses to large companies.

By embedding AI in its various digital solutions, Telkom brings enthusiasm to support business actors in Indonesia in facing increasingly competitive digital era challenges.

The use of AI technology is a smart solution in transforming business to make it more competitive. Various AI solutions from Telkom can be used by business actors to optimize competitiveness in facing increasingly competitive challenges. Through responsive products, Telkom is believed to be able to provide support in this fast-paced era," said EVP Digital Business and Technology Telkomang Budi Aryasa.

Telkom has presented three AI-based digital products to help customers' businesses.

The first solution that business actors can take advantage of is BigBox AI, a big data-based AI solution and analytic platform to assist decision makers in providing insight and value for businesses and organizations.

One of the uses of BigBox AI can help business actors to recognize buying trends, such as analyzing consumer behavior, and predicting demand, thus supporting faster and more efficient decision-making.

Second, there is Antares Eazy as an IoT platform that is supported by AI technology and is able to connect various smart devices. Antares Eazy can be used for monitoring and monitoring at home, business premises, and educational institutions.

Equipped with an AI-based IP Camera, Antares Eazy is able to improve security by providing cloud-based real-time surveillance solutions that can detect suspicious behavior.

Antares Eazy also supports the implementation of smart homes and smart offices, which can have an impact on efficiency so as to encourage the creation of a sustainable environment.

Another solution is OCA Indonesia, which is the omnichannel solution for the communication needs of companies and MSMEs.

OCA can integrate various kinds of communication channels, including chat and social media.

OCA is supported by Natural Language Processing (NLP) technology that allows business actors to communicate with customers automatically and more personally.

Telkom presents various AI solutions not only to support business transformation in Indonesia, but also to help business actors to operate more efficiently.

Telkom also supports businesses that are more energy efficient and environmentally friendly, such as reducing waste, both in terms of time, energy, and resources.