JAKARTA - Conglomerate Anthony Salim's Bogasari flour producer met Chef Devina Hermawan's challenge to distribute 1 tonne of flour to micro, small and medium enterprises (MSMEs).

"Hi Twitter residents, we have 1 ton of bogasari flour. If there are SMEs who want to DM us the address, yes. Limited quota 😊 Thank you all," wrote Bogasari via his Twitter account @KreasiBogasari, Friday 18 February.

For his tweet, Bogasari is even ready to collect data on MSMEs that need the flour shipment. "Hi hi 😊 Thank you, those who have DM. Please help to send data according to the template we provided. Admin is enthusiastic and healthy in collecting DM data for Bikiners. Wait!" said @KreasiBogasari added.

So many people submitted requests, Bogasari asked netizens to wait for DM's reply. "Wow, there are so many enthusiastic ones 😊 Please wait, we're replying to DMs one by one. Hopefully there's still #TeriguBogasari quota for all SMEs who DM us."

Investigate a calibaration, Bogasari's step in distributing 1 ton of flour to MSMEs started with the challenge of Chef Devina Hermawan. In her tweet with the @hermawan_devina account, Devina challenged Bogasari to donate 1 ton of flour to food traders throughout Indonesia.

"Cutting poverty can be started from Bogasari donating 1 ton of flour to food traders throughout Indonesia. Dare to accept the challenge? Please help the RTs, brothers and sisters, until Bogasari grants it ," Devina wrote.

Devina's tweet has received more than 15 thousand retweets, 967 quote tweets and more than 14 thousand likes.

Devina did not expect the challenge to be immediately responded to by Bogasari. "Wow, 10 tons has been granted? For distribution, you can directly distribute it to the related MSME actors, yes, min. If it's a hassle with shipping or it's heavy on postage, the GoPay balance will probably be accepted for MSME players to buy their own Bogasari flour ," added Devina.

As is known, Bogasari is one of the business entities of the Indofood Group owned by conglomerate Anthony Salim. Apart from producing flour, Bogasari is also noted as a producer of La Fonte brand pasta.


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