Skin Theory, 2022 Skin Care Innovation From PT Kosme Owned By Crazy Rich Malang Gilang Widya Pramana

Photo: Doc. Cosmas

JAKARTA - PT Kosmetika Global Indonesia (PT Kosme) performed all out at the INDOBEAUTY ft. K-BEAUTY EXPO 2021 was held from 24-26 November 2021 at JIEXPO, Jakarta. This cosmetic Maklon (Contract manufacturing value) service company carries various innovations to welcome the skincare business trend in 2022.

One of PT Kosme's flagship innovations is Skin Theory, a product that can combine 5 skincare functions in one step.

"This is certainly by the skincare business trend in 2022, customers need simple products, have good functions and don't take a long time to use. For that we have prepared Skin Theory, which has been specially formulated", said Titis Indah Wahyu, Director of PT Kosme in a written statement, Friday, November 26.

Titis said that Skin Theory, which recently won the MURI (Indonesian Record Museum) record with 5 in 1 benefits for the skin and became the first in Indonesia, is one of the best sellers of PT Kosme products.

This product can be used as a toner, essence, moisturizer, serum, and ampoule at the same time. With a spray form, this product is very easy to apply anytime and anywhere, even for anyone who has just started taking care of their skin.

Skin Theory is specially formulated with several nutritious natural ingredients such as salmon DNA, an ingredient that is clinically efficacious to maintain skin rejuvenation, protect from UV exposure while increasing facial radiance.

In addition, the content of several other active ingredients such as Ceramide, Fullerenes, Niacinamide, Hyaluronic Acid, Alpha Arbutin, Licorice Extract, Centella Asiatica and Royal Jelly Protein further adds to the benefits of Skin Theory.

The 2022 cosmetic trend is assessed by PT Kosme to be more competitive, where each company will certainly present its best innovations. The cosmetic market is becoming more and more passionate with product trends with the concept of Advanced (processed with the latest technology), Hybrid (able to combine various skin needs in one product), and Natural and eco friendly (made from natural ingredients that are safe and environmentally friendly) becoming the main thing in the skin business. care.

For this reason, the existence of Skin Theory certainly strengthens the existence of PT Kosme as one of the cosmetic industries from the country that is not only successful in the domestic market but is ready to compete with the cosmetic and skincare industry from abroad.

By operating 3 units of factories in Malang, Surabaya, and Cikarang, PT Kosme is optimistic that the cosmetics, skincare, and traditional medicine industries will become one of the driving forces for the country's economic revival.

We are ready with the latest industrial development in 2022 worth tens of billions and we are optimistic that the products presented by PT Kosme can be absorbed by the market. Because the world of skincare will be more competitive next year. Of course, PT Kosme is ready with the best innovations", concluded Titis.