BTN Prospera Customers Increase 170 Percent, Managed Funds Rp9.5 Trillion

JAKARTA - BTN Prospera customers have increased 170 percent since its launch in March 2024. Total managed funds reached IDR 9.5 trillion as of April 2025, up 140 percent compared to the initial launch.

This growth is a reflection of the increasing public confidence in BTN in providing integrated, adaptive, and relevant premium services for the BTN Prospera segment.

As a form of commitment to building long-term relationships, BTN Prospera has consistently organized an exclusive engagement program, one of which is BTN Prospera Movie Night which has become a routine interaction channel with customers in a relaxed but personal atmosphere.

The event was held simultaneously in 9 major cities throughout Indonesia, namely Jakarta, Bandung, Manado, Batam, Surabaya, Banjarmasin, Denpasar, and Yogyakarta.

"We built BTN Prospera to become a space that not only provides services, but also connections. Loyalty grows from meaningful interactions, that's why our strategy emphasizes experience, not just products," said BTN President Director Nixon LP Napitupulu through a press release received by VOI.id Editor.

Previously, a similar event was held on April 4, 2025, namely the Prospera Business Gathering Jakarta II, which was held at Habitate, Oakwood Suites Kuningan Hotel, Jakarta.

The pairing process between solid business growth and a consistent engagement approach, BTN Prospera is believed to continue to strengthen its position as a relevant, personal, and trusted banking service for emerging affluent customers in Indonesia.