Seize Market Opportunities, Educational Startup Pahamify Launches New Business Product

JAKARTA - Educational startup PT Pahami Cipta Edukasi (Pahamify) recently released its newest business product, entitled Ultimate Guide UTBK.

Pahamify's Chief Executive Officer (CEO) Syarif Rousyan Fikri said the move was intended to capture market opportunities that are currently developing.

“As an educational technology or edtech company, our main market is students in Indonesia. Currently, level XII students are waiting for the Computer-Based Writing Examination (UTBK). That's why we launched the Ultimate Guide UTBK product to respond to market demand," he said in an official statement, Tuesday, September 21.

In his explanation, the new service contains a summary of material that has been systematically arranged from class X to XII.

“This facility can be downloaded for free by students. This is also our share and corporate responsibility in the form of social,” he said.

Furthermore, Syarif claims that his company has provided tens of thousands of learning content as a means and also a business development strategy.

It was stated that until November 2020 Pahamify had been downloaded more than 1 million times through the AppStore and Google Play platforms and had reached customers in 34 provinces in Indonesia.

"In addition, Pahamify also encourages students' enthusiasm and motivation through Sharing Sessions and Webinars with various inspirational sources which are held regularly through the application," he continued.

"Our business strategic steps are in line with the government's program that seeks to optimize the distance learning system during the pandemic in order to suppress the chain of spread of COVID-19," concluded Syarif.