School Holidays Are No Longer Identical to Traveling, Families Now Prioritize Quality Moments at Home
JAKARTA - The school holiday season, which is synonymous with tourist travel, now shows a different pattern. A number of families have begun to choose to spend their holidays at home or to take a short staycation rather than traveling far.
This shift is not only influenced by considerations of cost and convenience, but also the desire to strengthen family relationships through various joint activities.
Free time during children's school days is used to do activities that were previously difficult to do because of daily busyness. From watching sports matches together, trying new hobbies, doing light exercise, to completing family creative projects are becoming increasingly popular choices.
This phenomenon is also seen from the increasing public interest in various needs to support activities at home. Entertainment devices, sports equipment, to gadgets are a number of categories that are widely sought during the school holiday period.
Head of Blibli Campaign, Indra Perdana, assessed that the meaning of holidays for families today has changed.
"We see that the holiday moment is no longer just about the destination, but about closeness and the quality of time spent with loved ones. We want to provide a practical solution for families to complete all supporting needs, from electronic devices to watch together to supporting equipment for family hobbies, with affordable offers and safe and trusted shopping processes," he said in a press statement. Blibli Pay Day to VOI, Thursday, June 25.
One of the activities that are predicted to be carried out at home during this year's school holidays is watching the 2026 FIFA World Cup matches with the family. The world's largest sporting event is an entertainment that can be enjoyed across generations, while creating moments of togetherness in the family room.
In supporting the viewing experience, devices such as the AQUA Elektronik TV 43H5F are one of the relevant choices for people who want to enjoy the match with a more comfortable image quality in the family room.
Meanwhile, for family members who want to enjoy personal time during the holidays, audio devices such as the Sony WH-1000XM Series can support activities such as listening to music, watching movies, and playing games with a more immersive sound experience.
Apart from entertainment, school holidays are also an opportunity for many families to adopt a more active lifestyle. Activities such as jogging, cycling, and exercising together are increasingly chosen to fill leisure time.
This condition also encourages interest in products that support physical activity, such as Nike Women Sportswear Nike Gamma Force which is designed to support comfort while moving. Meanwhile, self-care products such as Mykonos On The Rocks Extrait de Parfum are also part of the lifestyle needs that are widely sought after to accompany various activities during the holidays.
"In support of these needs, we present the Blibli Pay Day program which takes place on June 25-27, 2026. During this period, customers can take advantage of various offers, ranging from extra discounts to Rp700 thousand, buy three products with a 33 percent discount, to free shipping and various services. protection and return of products," concluded Indra Permana.